西南民族地区“互联网+科普”现状及影响因素调查研究  

Investigation on Condition and Influencing Factors of"Internet+"Science Popularization in Southwestern Ethnic Regions

作　　者：廖伯琴[1] 杨玉梅[1,2] LIAO Bo-qin;YANG Yu-mei(School of Physical Science and Technology,Southwestern University,Chongqing 400715)

机构地区：[1]西南大学教师教育学院/西南民族教育与心理研究中心,重庆400715 [2]陆军勤务学院基础部,重庆401311

出　　处：《民族教育研究》2021年第6期100-106,共7页Journal of Research on Education for Ethnic Minorities

基　　金：教育部人文社会科学重点研究基地重大项目“基于‘互联网+’的民族地区科学普及研究”(项目编号:16JJD880034)的阶段性成果。

摘　　要：基于"互联网+科普"的通用基本范畴,紧密结合民族地区的文化传播特性编制问卷和访谈提纲,考察民族地区"互联网+科普"的渠道方式、民众参与度、科普需求及影响因素。研究发现,"互联网+科普"在民族地区已取得一定成效,但民众参与明显不足;科普需求主要集中在学习与生活两大领域,健康与医疗是关注度最高的科普主题,且不同日常用语群体需求差异显著;民众网络素养不足、资源供需与实际需求脱节、语言障碍和宗教信仰不同程度地影响着"互联网+科普"在民族地区的传播效果。研究结果表明,民族地区特定影响因素下的精确供需是"互联网+科普"工作亟待解决的关键问题,互联网背景下的技术参与和科普模式转型是实现精确供需及优化发展的必要条件,线上线下有机融合实现资源共建共享是问题解决的应然思路。Based on the general and basic category of Internet+science popularization,this article compiled integrated questionnaires and interview outline closely combining with the cultural communication characteristics of ethnic areas,and investigate the channels,public participation,popular science needs and influencing factors of Internet+science popularization in ethnic areas.The study found that the Internet science popularization and communication in ethnic areas had made remarkable achievements,while public participation was obviously insufficient;health care is the most concerned popular science theme;lack of Internet literacy,the disconnection between resource supply and demand and actual demand,language barriers and religious beliefs influence the communication effect of Internet+science popularization in ethnic areas to varying degrees.Internet+science popularization can stimulate the development of science popularization in ethnic areas through resource platform construction,big data application and other ways.

关 键 词：西南民族地区 “互联网+科普” 科普教育 

分 类 号：G206[文化科学—传播学] G315