论抖音自媒体对中国武术传播的影响  

The Influence of Tik Tok We-media on Chinese Wushu Communication

作　　者：李玮瑭 杨洋 邵建功[1] 梁锐 LI Weitang;Yang Yang;Shao Jiangong;Liang Rui(College of Physical Education,Shanxi University,Shanxi030006,China)

机构地区：[1]山西大学体育学院,太原030006

出　　处：《中华武术》2022年第3期72-76,共5页

摘　　要：本文通过文献资料、逻辑推理、比较分析和专家访谈等方法,从抖音自媒体的发展和传播特点,调查中国武术在抖音自媒体的传播现状,探究抖音自媒体对中国武术传播的影响,从中寻找当前中国武术传播中存在的问题并提出合理化建议,从而推动抖音自媒体更好地促进中国武术的传播与发展。This paper investigates the communication status of Chinese wushu(martial arts)on Tik Tok and explores the influence of We-media of Tik Tok on the communication of Chinese wushu by means of literature review,logical reasoning,comparative analysis and expert interviews from the aspect of development and communication features of Tik Tok We-media.Problems existing in the current communication of Chinese wushu are found and reasonable suggestions are proposed,so as to promote Tik Tok We-media to better drive the communication and development of Chinese wushu.

关 键 词：抖音 自媒体 中国武术 传播 

分 类 号：G852[文化科学—民族体育]