演艺业数字化发展的逻辑、机理与问题探析  

Analysis on the logic,mechanism and problems of the digitalization of performing arts

作　　者：林凡军 赵艳喜 Lin Fanjun;Zhao Yanxi

机构地区：[1]山东大学管理学院,山东济南250013 [2]山东省艺术研究院,山东济南250100

出　　处：《东岳论丛》2022年第4期113-120,192,共9页DongYue Tribune

基　　金：2021年度国家社科基金艺术学重大项目“科技赋能艺术生产与演出、演播研究”(21ZD05)阶段性成果。

摘　　要：伴随新一代信息通信技术在社会各领域的广泛应用,演艺业进入数字化发展新阶段。数字技术在促使现代舞台表演艺术数字化和智能化的同时,催生了突破剧场物理界限的云剧场、线上演播等探索尝试,进而改变了演艺生产、管理模式,推动了智慧演艺生态的初步形成。演艺业数字化发展呈现从生产到生态变革的逻辑进程,是基于演艺事业和演艺产业的双重属性受文化与经济双重驱动的结果。演艺业数字化发展伴生一系列现实和理论问题。解决这些问题,演艺行业要以系统思维从不同维度科学构建智慧演艺生态;相关理论研究需在学科交叉融合思路下,从科技、艺术、传播、产业、管理多视角推进,探索新的学术增长点和学科创新点,进而实现理论深化和研究范式创新。With the wide application of the new generation of information and communication technology in all fields of society,the performing arts have entered a new stage of digital development.Digital technologies have made performing arts more digital and intelligent,giving birth to online theater.Online performing arts break through the physical boundaries of theater,change the production and management mode of performing arts and construct the digital performing arts ecology.The digitalization of the performing arts,which is driven by culture and economy and associated with a series of practical and theoretical problems,presents a logical process from production to ecological transformation.To solve these problems,the performing arts should scientifically construct the digital performing arts ecology from different dimensions with systematic thinking.Relevant research should be promoted from multiple perspectives of science and technology,art,communication,industry and management under the idea of interdisciplinary integration,and explores new academic growth points and disciplinary innovation points so as to realize theoretical deepening and research paradigm innovation.

关 键 词：演艺业 数字化 智慧剧院 智慧演艺生态 文化产业 

分 类 号：G124[文化科学]