具身视角下乡村旅游体验研究——以陕西袁家村为例  

Study on Rural Tourism Experience in the Perspective of Embodied Theory——A case study of Yuanjia village in Shaanxi

作　　者：王乐 张滢[2] WANG Le;ZHANG Ying(College of Tourism,Xinjiang University,Urumqi 830046,Xinjiang,China;College of Tourism,Xinjiang University of Finance and Economics,Urumqi 830012,Xinjiang,China)

机构地区：[1]新疆大学旅游学院,新疆乌鲁木齐830046 [2]新疆财经大学旅游学院,新疆乌鲁木齐830012

出　　处：《咸阳师范学院学报》2022年第2期46-52,共7页Journal of Xianyang Normal University

摘　　要：在场的情境化实践是具身理论的本质内核。乡村性在乡村旅游中处于核心地位,是旅游者在乡村旅游中进行具身体验的根本。以具身理论为基础,通过印象故事法对袁家村游客的旅游体验进行分析。研究发现:(1)游客身入其境的在场感知,是游客多重感官的复合,使游客在置身于情境交错的关中民俗文化体验地的过程中获得了整体性感受。(2)袁家村乡村性情境的营造和旅游者在场实践后积极情绪的充盈与外溢,使得旅游者唤醒回忆、生成记忆。(3)商业项目的引入需要与关中文化氛围进行有机融合,这样才能确保游客实现对袁家村乡村性、本真性的追求。The situational practice of presence is the essence of embodied theory.Rurality plays a central role in rural tourism and is the basis for tourists to have embodied experience in rural tourism.Based on the embodied theory,the author of this paper analyzes the tourism experience of tourists in Yuanjia village through the impression story method,and draws the following conclusions:(1)The presence perception of tourists is the compound of tourists’multiple senses,which enables tourists to get a holistic feeling in the process of experiencing Guanzhong folk culture with staggered situations.(2)Not only the construction of rural situation,but also the filling and spillover of positive emotions after tourists’on-site practice,jointly make tourists wake up memories,generate memories,and have an attachment to Yuanjia village.(3)The introduction of commercial projects needs to be organically integrated with the cultural atmosphere of guanzhong,so as to ensure that tourists can realize the pursuit of the rurality and authenticity of Yuanjia village.

关 键 词：具身理论 乡村旅游 乡村性 游客体验 袁家村 

分 类 号：F592.68[经济管理—旅游管理]