嵌入与培育:1950—1966中国农村广播网探析  

Embedding and Cultivation:China Rural Radio Network from 1950 to 1966

作　　者：李时新[1] 周思齐 LI Shi-xin;ZHOU Si-qi(School of Journalism and communication Guangxi University,Nanning,Guangxi 530004;Macao University of Science and Technology,Macao 999078,China)

机构地区：[1]广西大学新闻与传播学院,广西南宁530004 [2]澳门科技大学,中国澳门999078

出　　处：《怀化学院学报》2022年第2期104-108,共5页Journal of Huaihua University

摘　　要：建国初期,农村媒体几为空白,报纸发行少而不畅,不识字者众。为了增强农民对执政党和新的社会制度的政治认同,塑造社会主义建设者,1950年代初,中央将收音机和广播喇叭推向农村,而农民对农村广播网建设给予了全力的支持。农村广播网从广播收音网到有线广播网的“提级换轨”,虽有技术进步等客观原因,但更多的是中央加强政治教育的考量。农村广播网政治社会化功能的发挥和宣传地方化塑造了农民新的政治人格。In the early days of the founding of the People's Republic of China,there were few rural media,few newspapers and many illiterate people.In order to establish the political identity of the farmers to the ruling party and the new social system,and to shape the socialist builders,the central government pushed the radios to the countryside in the early 1950s,and the farmers were given full support to the construction of the rural radio network.Although there were objective reasons,such as technological progress,for the“upgrading and changing track”of rural broadcasting network from radio network to cable broadcasting network,it was more about the consideration of the central government to strengthen political education.The function of political socialization of rural broadcasting network and the promotion of localization formed the new political personality of farmers.

关 键 词：广播收音网 有线广播网 政治社会化 宣传地方化 

分 类 号：G210.9[文化科学—新闻学]