从抗疫科普到“中国好书”——《活出健康——免疫力就是好医生》编辑手记  

From COVID-19 Prevention to a “Best Book on China”:Editor’s Notes for Live Healthly:Immunity is the Best Doctor

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作  者:成丽丽[1] Cheng Lili(Pepole's Medical Publishing House Co.Ltd,Beijing 100021)

机构地区:[1]人民卫生出版社有限公司,北京100021

出  处:《科普创作评论》2022年第1期78-82,共5页Science Writing Review

摘  要:面对突发事件,编辑在做好应急出版工作的同时,也需深入挖掘需求,拓展广度和深度,借助关注度的集聚效应,趁势打造叫好又叫座的精品力作。文章围绕一本因新冠肺炎疫情而生的“中国好书”展开。图书的内容选择从聚焦新冠肺炎疫情转变到对免疫力的关注,创作思路从授人以鱼转变到授人以渔,策划及出版全程都充分体现了编创团队始终坚持科学性、启发性、实用性的方针。良好的市场反应和社会认可都很好地证明了一部好的健康科普作品要乘势而上、应势而谋,更要远虑深思,做到作者与编辑共谋。In the times of crisis,editors tend to face a task of emergent editing and publishing,but they still need to dig deep into the demand of book market,and to publish some popular books to cater to the publics’ attention to the emergency event. The article is about a book of COVID-19 prevention,also a “Best Book on China”. Content selection of the book was changed from the development of COVID-19 pandemic to public immunity enhancement,and the creation concept was changed from “giving people fish” to “teaching people fishing”,which shows that the creating and editing team of the book adheres to the guiding spirit of scientific reliability,inspiration,and practicability. The good market acceptance and social recognition all proved that a successful health popular science book editing team should take advantage of the social trend,think ahead of the times,and have a healthy cooperation between the author and the editor.

关 键 词:健康科普 免疫力 中国好书 编辑手记 

分 类 号:G237[文化科学] R392[医药卫生—免疫学]

 

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