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作 者:张宇翔[1,2] 谭德庆[1] Zhang Yuxiang;Tan Deqing(School of Economics and Management,Southwest Jiaotong University,Chengdu 610031;College of Management Science,Chengdu University of Technology,Chengdu 610059)
机构地区:[1]西南交通大学经济管理学院,成都610031 [2]成都理工大学管理科学学院,成都610059
出 处:《管理评论》2022年第2期303-314,共12页Management Review
基 金:国家自然科学基金项目(71571149,71501019);教育部人文社会科学项目(15YJA630098);四川省软科学研究计划项目(2018ZR0333);四川省哲学社会科学重点研究基地项目(SCKCZY2017-ZC05)。
摘 要:当前碳政策大多关注产品制造过程的碳排放,然而许多产品在消费过程中产生的碳排放更多,未来约束产品消费环节碳排放势在必行。基于此,探索性地提出实施“碳限额交易-碳税”双重碳政策,从消费者效用角度出发,构建高碳排放耐用品出租与销售策略模型,讨论双重碳政策对耐用品厂商市场策略与减排策略的影响,探讨政府如何通过调控碳交易价格与碳税率,引导企业绿色转型。结论表明,不推出碳税或碳税政策宽松情况下,碳交易价格不能改变厂商选择出租策略的现状;碳税政策趋严情况下,碳交易价格较低时,销售策略更优;碳交易价格较高时,出租策略更优;碳交易价格与碳税率影响厂商减排技术投入与减排效果,碳税率固定时,碳交易价格越高,减排效果越弱;政府通过调整碳交易价格与碳税率可以实现厂商采取不同市场策略均更有利于降低碳排放。Most carbon policies focus on the carbon emission in the production process. In practice, more carbon emissions come from the consumption process of many durable goods. It is imperative to curb carbon emissions in the consumption process. Based on this, an exploratory proposal is made to implement the "carbon trade-carbon tax" mixed carbon policy. From the perspective of consumer utility, this paper builds a durables monopoly’s leasing and selling decision model featured with carbon emissions in both production and consumption process, examines the impact of the carbon trading price and the carbon tax rate on the monopoly’s marketing strategy and carbon reduction strategy and discusses how to effectively curb carbon emissions via carbon policy. The results show that: without the carbon tax or loose carbon tax policy, carbon trading price cannot change the status quo of manufacturers’ choice of leasing strategy;Given the tightening carbon tax policy, the selling strategy is better when the carbon trading price is lower;The leasing strategy is better when the carbon trading price is higher;The carbon trading price and the carbon tax rate affect the introduction of the emission reduction technology and its effect. The higher the carbon trading price, the weaker the emission reduction effect;No matter which marketing strategy is chosen by the monopoly, the government can curb the emission through adjusting the carbon trading price and carbon tax rate.
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