我国“双一流”高校图书馆红色文化阅读推广调查与分析  

Investigation and Analysis of Red Culture Reading Promotion Activities in"Double First-class"University Libraries in China

作　　者：吴春浩[1] Wu Chunhao

机构地区：[1]泉州师范学院图书馆,福建泉州362000

出　　处：《图书馆工作与研究》2022年第5期97-104,共8页Library Work and Study

摘　　要：本文采用文献调研、网络调查等方法,对42所“双一流”高校图书馆官方网站和微信公众号内容进行梳理,调研我国“双一流”高校图书馆红色文化阅读推广现状,发现其存在宣传力度不足、专业团队缺乏、活动创新不够等问题,指出后续应该通过加强校地合作、运用新媒体技术宣传、建设人才队伍激发创新活力等方法,进一步提升红色文化阅读推广效果,扩大社会影响力。This paper uses the methods of literature research and network survey to sort out the contents of official account websites and WeChat public numbers of 42"Double First-class"university libraries,and investigates the current situation of the reading promotion of red culture in our"Double First-class"university libraries.It finds that there are insufficient publicity,lack of professional teams and insufficient activity innovation.It is pointed out that the following should be done through strengthening cooperation between schools and local governments,using new media technology publicity,building a talent team to stimulate innovation vitality to further improve the effect of red culture reading promotion and expand social influence.

关 键 词：高校图书馆 阅读推广 红色文化 “双一流” 

分 类 号：G252[文化科学—图书馆学]