社会化媒体时代的供应链知识共享模式研究  

Study on Supply Chain Knowledge Sharing Mode in the Age of Social Media

作　　者：任煦 REN Xu

机构地区：[1]中共山西省委党校,山西太原030006

出　　处：《图书情报导刊》2022年第4期24-29,共6页Journal of Library and Information Science

摘　　要：利用新的技术与机会提高供应链知识共享的效率,是保证供应链可持续发展的重要途径。基于社会网络理论和交互记忆理论,从知识共享的环节和流程两方面展开分析,具体研究了社会化媒体在供应链知识共享中的作用,初步探讨了社会化媒体在供应链知识共享中应用的模式。To improve supply chain knowledge sharing efficiency by using new technologies and opportunities is an im⁃portant way to ensure the sustainable development of supply chain.Based on the social network theory and transactive memory theory,this paper carries out the analysis from two aspects of the link and the flow of knowledge sharing,discuss⁃es the role of social media in supply chain knowledge sharing,and probes into the model of social media’s applications in supply chain knowledge sharing.

关 键 词：供应链 知识共享 社会化媒体 

分 类 号：G206[文化科学—传播学]