基于大数据分析的工程造价专业人才需求及目标薪酬实证研究  

An empirical study on talent demand and target salary of engineering cost professionals based on big data analysis

作　　者：郑丽琳[1] 温茵茵[1] ZHENG Lilin;WEN Yinyin(School of Management Science and Engineering,Anhui University of Finance and Economics,Bengbu 233030,P.R.China)

机构地区：[1]安徽财经大学管理科学与工程学院,安徽蚌埠233030

出　　处：《高等建筑教育》2022年第3期43-51,共9页Journal of Architectural Education in Institutions of Higher Learning

基　　金：2019年安徽省教学研究重点项目“基于市场需求的财经类院校管理科学与工程类应用型人才培养模式研究”(2019jyxm0181);2020年安徽省省级示范课程(2020xskt008)。

摘　　要：伴随着我国城镇化进程的加快和“一带一路”的有序推进,建筑行业发展前景巨大,市场对工程类人才需求持续增长。借助聚焦爬虫定向抓取前程无忧互联网招聘平台中涉及工程造价专业的9443条招聘信息,分析工程造价专业人才需求特征,延伸构建了有序选择模型定量探究工程造价专业人才目标薪酬影响因素。研究显示,工程造价专业人才需求呈现区域非均衡性、学历普遍化、工作经验具体化、岗位需求及业务能力综合化等特征,六类能力需求差异度大。目标薪酬对专业资格认证需求正效应显著;薪酬越高工作经验要求较长、学历要求较高;薪酬等级与城市等级有一定联系,超一线城市与其他级别城市薪酬差异明显。大数据分析为各类高校建立适应市场需求的工程造价专业人才培养模式提供一定的数据支持。With the accelerated development of urbanization in China and the orderly progress of the Belt and Road Initiative,construction industry has a huge prospect for the demand for engineering professionals.With the help of focused crawler,9443 pieces of recruitment information related to engineering cost in the recruitment website of 51job is captured.The paper analyzes the demand characteristics of engineering cost professionals and constructs an ordered choice-probit model to explore the influencing factors of target salary.The results show that the demand of engineering cost professionals presents the characteristics of regional imbalance,generalization of educational background,concretization of work experience,and integration of post demand and professional ability.The demand for six kinds of capabilities varies greatly.The positive effect of professional qualification certification on target salary is significant.The higher the salary is,the higher the requirements of work experience and education are.The salary level is related to the city level,and there is a significant difference between the super first tier cities and other cities.Big data analysis provides certain data support for all kinds of colleges and universities to establish a talent training mode of engineering cost specialty to meet the market demand.

关 键 词：大数据分析 工程造价 需求特征 有序选择模型 

分 类 号：G642[文化科学—高等教育学]