中长途快递中卡市场研究及客户价值提升  

Market Research and Customer Value Promotion of Medium-Long-Distance Express

作　　者：李艳慧 刘海霞 韩佳佳 鲁辉 彭绮雯 Li Yanhui;Liu Haixia;Han Jiajia;Lu Hui;Peng Qiwen(Technology Center,Dongfeng Commercial Vehicle Co.,Ltd..,Wuhan 430056)

机构地区：[1]东风商用车有限公司技术中心,武汉430056

出　　处：《中国汽车》2022年第4期52-58,64,共8页China Auto

摘　　要：本文通过对中长途快递中卡市场及法规变化的研究,分析了快递市场的发展趋势及目标用户的运营特征及收益变化,大容积、高时效、低油耗、高可靠是快递用户的主要需求,对降低用户运营成本、提升运输效率、增加收益起到重要作用。Based on the study of the market and regulation changes of medium-long-distance express cards,this article analyzes the development trend of the express delivery market,along with the operation characteristics and revenue changes of the target customers.Large volume,high efficiency,low fuel consumption and high reliability are the main needs of express delivery customers,which play an important role in reducing customers’operating costs,improving transportation efficiency and increasing revenue.

关 键 词：快递 中卡市场 客户价值 极限容积 

分 类 号：F25[经济管理—国民经济]