民宿与在地社区的互动与共生——基于扎根理论的多案例研究  

THE SYMBIOTIC RELATIONSHIP BETWEEN HOMESTAYS AND LOCAL COMMUNITY:MULTIPLE CASE STUDIES BASED ON ROOTING THEORY

作　　者：张馨元 张强[1] 韩剑磊 童茜 ZHANG Xin-yuan;ZHANG Qiang;HAN Jian-lei;TONG Qian(School of Business,Yunnan University of Finance and Economics,Kunming 650221,China;City College Kunming University of Science and Technology,Kunming 650051,China;School of Tourism and Hospitality Management,Yunnan University of Finance and Economics,Kunming 650221,China;College of Mechanical and Electrical Engineering,Kunming University of Science and Technology,Kunming 650000,China)

机构地区：[1]云南财经大学商学院,昆明650221 [2]昆明理工大学城市学院,昆明650051 [3]云南财经大学旅游与酒店管理学院,昆明650221 [4]昆明理工大学机电学院,昆明650000

出　　处：《人文地理》2022年第3期50-59,共10页Human Geography

基　　金：国家社会科学基金青年项目(19CGL029);云南省教育厅人文社科基金项目(2019J0061)。

摘　　要：民宿逐渐成为旅游吸引物本身,从单一住宿功能向集住宿、审美、度假、在地体验等多功能转化,其与在地社区的社会利益结构发生巨大变化。本研究基于四个典型民宿,对二者的互动及共生关系展开多案例研究。发现二者的四种互动模式:被动的社交式浅层互动、被动的参与式浅层互动、主动分享价值型深层互动、价值共创型深层互动。旅游小企业的投资动机在民宿行业表现为四种:生活方式保守型、生活方式进取型、私人商业型、联合商业型。在互动模式和民宿主投资动机的影响下,形成寄生、偏利共生、非对称性互惠共生、对称性互惠共生等四种由低到高的共生关系。提出二者构建共生关系的建议。In recent years, under the background of Rural Revitalization Strategy in China, the home stay industry has developed vigorously. The integration of the homestays and local community is not only the way for homestays to comply with the market development, but also the basis for the benefits of local community. How to deal with the harmonious symbiotic relationship between homestays and local communities and how to improve the sustainable development of homestays are the urgent problems faced by the homestay research in Chinese mainland. But at present, the research on homestay in Chinese mainland is still in the exploratory stage, the depth and pertinence of the research topics are weak, and the theoretical research is divorced from the practical development. So it is urgent to analyze the interactive relationship and matching mode between homestays and their dependent environment. This study conducts case studies on the interaction and symbiotic relationship between homestays and local communities. We found that there are four typical modes of interaction between them: Social shallow interaction, participatory shallow interaction, value-sharing deep interaction and value co-creation deep interaction. The four types lead to four symbiotic relationships: Parasitic point symbiotic, commensalism, dissymmetry mutualism and symmetry mutualism.

关 键 词：民宿 在地社区 共生 案例研究 可持续发展 

分 类 号：F592.33[经济管理—旅游管理]