“视觉化文本”与文本“视觉化”的相互阐发与遮蔽  

The Mutual Interpretation and Concealment between Visual Text and Text Visualization

作　　者：汪岚[1,2] WANG Lan(School of Literature,Fujian Normml University,Fuzhou,Fujian 350007;Jinshan School,Fujian Agriculture and Forestry University,Fuzhou,Fujian 350002)

机构地区：[1]福建师范大学文学院,福建福州350007 [2]福建农林大学金山学院,福建福州350002

出　　处：《编辑之友》2022年第8期76-84,共9页Editorial Friend

摘　　要：当代“视觉转向”不仅让文本形式呈现多媒介“间性”交叉存在,也为“文本”的“观看”内容和“观照”方式带来了颠覆性的变革,最突出的是“视觉化文本”和文本“视觉化”的出现。两者既是“视觉转向”的产物,也为这种“转向”赋予了新的意义和价值。文章对当代“视觉转向”下的新型文化文本“视觉化文本”与文本“视觉化”审美范式进行概念性归纳总结,并建构两者间的互动生成模式,从而对“视觉化文本”和文本“视觉化”之间的阐发与遮蔽关系进行研究分析。In recent years,the visual turn not only ensures that text presents the nature of cross-existence in multi-media formats,but also fundamentally changes the mode of watching and viewing.The most prominent part is the emergence of visual text and text visualization.Both of them are the results of visual turn,and they give new significance and value to it.This article conceptually summarizes visual text and text visualization in visual turn,and constructs an interactive generation model between them.Thus,it analyzes the mutual interpretation and concealment between visual text and text visualization.

关 键 词：视觉转向 视觉文化 “视觉化文本” 文本“视觉化” 

分 类 号：G206[文化科学—传播学]