视觉殖民:西方意识形态视觉化统治的审视与批判  

Visual Colonization:Examining and Critiquing the Reign of Visualization in Western Ideology

作　　者：崔健[1,2] 刘云彬 CUI Jian;LIU Yun-bin(School of Marxism,Southwest University,Chongqing 400715,China;Marxist Theory Research Center,Southwest University,Chongqing 400715,China)

机构地区：[1]西南大学马克思主义学院,重庆400715 [2]西南大学马克思主义理论研究中心,重庆400715

出　　处：《南昌大学学报（人文社会科学版）》2022年第4期71-81,共11页Journal of Nanchang University(Humanities and Social Sciences)

基　　金：重庆市教委人文社会科学研究思政专项重点项目“习近平总书记关于科学思维重要论述的系统性研究”(22SKSZ009);中央高校基本科研业务费专项资金资助“大数据背景下的高校思想政治理论课研究”(SWU1709120);西南大学筑梦工程科研创新项目“新时代思想政治教育叙事策略研究”(MY20223320001)。

摘　　要：媒介技术的发展引发了关于视觉与制度、话语、国家机器、身体、比喻之间的复杂互动,视觉符码成为当下西方意识形态的隐喻性表达。这种新的意识形态生产范式基于资本统摄的逻辑,在生产、分配、交换、消费相互渗透与衔接的环节中进行“意象”布展,以“意象形态”之样态渗进主体无意识中,形成“没有视野”的观看前提,目的在于不断制造意象迷雾使个体受到快感刺激、幻象诱导、抽象统治以及群体裹挟,以此确证和实现自身的观点和意图,完成资本增殖的最终目的。The development of media technologies has triggered complex interactions concerning the visual with institutions,discourses,state apparatuses,bodies,metaphors,and visual symbols have become the meta-phorical expressions of western ideology nowadays.Visual symbols have become the metaphorical expression of contemporary western ideology.This new paradigm of ideological production is based on the logic of capital control.It displays the"image"in the links of production,distribution,exchange and consumption,infiltrates into the unconscious of the subject in the form of"image form",and forms the"no vision"of viewing.The purpose is to constantly create the image fog so that the individual is stimulated by pleasure,induced by illusion,ruled by abstraction and coerced by the group,In order to confirm and realize their own views and intentions,and complete the final purpose of capital proliferation.

关 键 词：西方意识形态 资本逻辑 视觉统治 

分 类 号：D52[政治法律—政治学]