“溯归原点,解字释联”:中华优秀商文化课程思政探索  

“Tracing Back to the Origin,Explaining the Chinese Characters and the Couplets”:Ideological and Political Exploration of Chinese Excellent Commercial Culture Course

作　　者：李敏[1] LI Min(Shangdong Institute of Commerce and Technology,Jinan,Shangdong 250013,China)

机构地区：[1]山东商业职业技术学院,山东济南250103

出　　处：《山东商业职业技术学院学报》2022年第4期67-71,75,共6页Journal of Shandong Institute of Commerce and Technology

基　　金：国家社科基金课题“以中华优秀商文化培育商科学生社会主义核心价值观研究”(BJA170097);山东商业职业技术学院科研课题“特高校背景下鲁商特色文化育人体系构建研究”(2020A204)阶段性成果。

摘　　要：探讨了在中华优秀商文化传承教育过程中,培育商科学生社会主义核心价值观的课程思政探索:选择汉字和商号楹联作为载体,设置固定的“每节一字”和“每周三联”栏目,以生动、详实的讲解方式,画解、分解、义解汉字,楹联有育美、育情、育德功能,能增强传统文化的亲和力,传承中华优秀商业文化,开阔学生眼界,涵养学生心性,使学生在与自己的职业素养息息相关的学习生活中加深对中华优秀商文化的认识和理解,涵养社会主义核心价值观,同时,增进学生对文化之根的感情,增强学生的文化自信。This paper discusses the ideological and political exploration of cultivating business students’core socialist values of in the course of the inheritance and education of Chinese excellent business culture.We select Chinese characters and couplets of China’s time-honoured shops as carriers,and set up a fixed column of“one character per section”and“three couplets per week”,drawing pictogram,breaking down and interpreting Chinese characters in a vivid and detailed way,influencing students imperceptibly with couplets for the education of beauty,emotion and morality to strengthen the affinity of traditional culture,pass on China’s excellent business culture,broaden students’horizons,cultivate students’minds,and enable students to deepen their understanding of China’s excellent business culture in their study and life,which are closely related to their own professional qualities,cultivate the core socialist values,while enhancing the students’feelings of the cultural root and their cultural confidence.

关 键 词：解字 说联 中华优秀商文化 社会主义核心价值观 课程思政 

分 类 号：G122[文化科学] G641