回族民俗旅游开发探析——以张家川回族自治县为例  

Folk Tourism Development of Zhangjiachuan County Hui Nationality

作　　者：王环环 WANG Huanhuan(Xinjiang Career Technical College,Kuitun,Xinjiang Uygur Autonomous Region,833200 China)

机构地区：[1]新疆应用职业技术学院,新疆奎屯833200

出　　处：《科技创新导报》2022年第15期182-185,共4页Science and Technology Innovation Herald

摘　　要：甘肃省张家川回族自治县的自然旅游资源和民俗人文旅游资源丰富,旅游业发展的机遇和挑战并存。虽然张家川的回族旅游资源具有悠久的历史性和特色性,但却没能形成系统的、整体的回族民俗旅游文化长廊。本文应用SWOT分析方法分析民俗旅游中存在的问题,并在旅游发展中探索新思路,寻求新道路,形成民俗旅游业中的支柱产业,把张家川回族自治县建设成为一个具有民族区域特性的旅游胜地。Zhangjiachuan Hui Autonomous County of Gansu Province is rich in natural tourism resources and folk culture tourism resources,the development of tourism opportunities and challenges coexist.Although the Hui tourism resources in Zhangjiachuan have a long history and characteristics,they have not been able to form a systematic and overall Hui folk tourism and culture corridor.This paper applies SWOT analysis method to analyze the problems existing in folk tourism,and explores new ideas in tourism development,seeks new ways,forms a pillar industry in folk tourism,and builds Zhangjiachuan Hui Autonomous County into a tourist attraction with ethnic regional characteristics.

关 键 词：民俗旅游 SWOT分析 旅游资源开发 张家川回族自治县 

分 类 号：F590[经济管理—旅游管理]