“互联网+”背景下农村鲜活农产品流通效率提升策略探讨——以重庆酉阳土家族苗族自治县为例  

Discussion on Strategies to Improve Circulation Efficiency of Rural Fresh Agricultural Products under the Background of "Internet Plus"—— Taking Chongqing Youyang County as an Example

作　　者：谌种华[1] 杨丹 Chen Zhonghua;Yang Dan(Jiangxi Agricultural University,Jiuijiang,Jiangxi 332020,China)

机构地区：[1]江西农业大学南昌商学院,江西九江332020

出　　处：《柳州职业技术学院学报》2022年第4期17-23,共7页Journal of Liuzhou Vocational & Technical College

基　　金：2020年度江西省高校人文社会科学研究项目(GL20149)。

摘　　要：互联网的发展给各个行业带来了机遇,也为提高鲜活农产品的流通效率提供了发展思路。重庆酉阳土家族苗族自治县因其自身发展水平的局限,鲜活农产品的流通效率较低。文章通过分析该县鲜活农产品流通中存在的问题,提出加大政府对鲜活农产品流通的扶持力度、完善鲜活农产品流通的相关法律法规、加快物流基础设施建设、加大“互联网+流通”人才培养力度等提高流通效率的措施,探索“互联网+鲜活农产品”流通新模式。The development of the internet has brought opportunities to various industries, and also provided development ideas for improving the circulation efficiency of fresh agricultural products. Due to the limitation of its own development level, the circulation efficiency of fresh agricultural products in Youyang County is low. This paper analyzes the problems existing in the circulation of fresh agricultural products in Youyang County, probes into the measures to improve the circulation efficiency, and explores the new mode of "circulation of fresh agricultural products in internet plus" in Youyang County.

关 键 词：流通效率 鲜活农产品 互联网+ 

分 类 号：F304.3[经济管理—产业经济]