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作 者:张鑫 任嵘嵘[1,2] 邹林秀 ZHANG Xin;REN Rongrong;ZOU Linxiu(School of Business Administration,Northeastern University,Shenyang 110000,China;School of Management,Northeastern University at Qinhuangdao,Qinhuangdao Hebei 066004,China;School of Social Science,University of California-Irvine,Irvine 92697)
机构地区:[1]东北大学工商管理学院,沈阳110000 [2]东北大学秦皇岛分校管理学院,河北秦皇岛066004 [3]加利福尼亚大学尔湾分校,尔湾92697
出 处:《科技和产业》2022年第9期290-293,共4页Science Technology and Industry
摘 要:近年来,中国出现的新消费现象迅速发展。在对新消费文献进行梳理的基础上,结合实际情况界定新消费背景下新创企业的特征,同时结合相关行业报告构建新消费背景下新创企业全景生态模型图,理清新创企业在新消费背景下与其他各主体间的交叉关系,为后续新消费背景下新创企业的相关研究提供参考。In recent years,the new consumption phenomenon in China has developed rapidly.On the basis of combing the literature of new consumption,combined with the actual situation,the characteristics of start-ups in the context of new consumption are dfined.At the same time,combined with the relevant industry reports,a panoramic ecological model of start-ups in the context of new consumption is built,the cross relationship between start-ups and other entities in the context of new consumption is clarified,and reference for the subsequent research on start-ups in the context of new consumption are put forward.
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