媒体人类学到底给中国传播研究带来了什么?——兼谈“民族志传播研究”  

What Has Media Anthropology Brought to Chinese Communication Studies:Discussion of“Ethnographic Communication Research”

作　　者：郭建斌 唐思诗 Guo Jianbin;Tang Sishi

机构地区：[1]云南大学民族学与社会学学院,昆明月650091

出　　处：《新闻春秋》2022年第5期46-54,共9页Journalism Evolution

摘　　要：本文从“媒体人类学到底给中国传播研究带来了什么”这一问题入手,首先对“媒体人类学”与“媒介人类学”在表述上的差异进行了说明,然后从研究对象、研究视角、理论视野三个方面对媒体人类学给中国传播研究带来的启示进行了回答。在此基础上,结合本文作者之一的研究经验(主要是相关的理论表达),对“民族志传播研究”所做的理论进行简要说明,该说明也可以理解为“民族志传播研究”对媒体人类学乃至一般意义上的人类学可能的“回馈”。这样的讨论对于更好地理解学科之间的交融与区隔,彰显中国传播研究的自主性,或许均有一定启示意义。This paper begins with the question of what media anthropology has brought to communication research in China.First,it explains the differences between“Meiti”and“Meijie”in Chinese expression,and then the enlightenment brought by the study to communication research in China in terms of research objects,perspectives and horizons was answered.On this basis,the theoretical efforts of“ethnographic communication research”are briefly explained in the light of one of the authors’research experiences(mainly related to theoretical expressions).Such a description can also be understood as possible“feedback”from“ethnographic communication research”to media anthropology and to anthropology in general.The discussion in this paper may be instructive for better understanding the intersections and distinctions between disciplines and for demonstrating the autonomy of communication research in China.

关 键 词：“媒体人类学” 传播研究 中国 “民族志传播研究” 

分 类 号：G210[文化科学—新闻学]