基于技术接受模型的医疗电子票据使用影响因素分析  

Study on Influence Factors of Medical Electronic Bill Usage Based on TAM Theory

作　　者：韩萌 王贇 张漫 HAN Meng;WANG Yun;ZHANG Man(Zhongnan Hospital of Wuhan University,Wuhan,430070,China;不详)

机构地区：[1]武汉大学中南医院财务处,武汉430070

出　　处：《中国卫生经济》2022年第9期91-93,共3页Chinese Health Economics

摘　　要：目的:在医疗卫生体制改革背景下,探究影响医疗电子票据使用的主要因素,为未来医疗电子票据的全面推行提供参考。方法:基于技术接受模型、计划行为理论、创新扩散理论,构建门诊患者医疗电子票据决策模型进行路径分析。结果:医疗电子票据采纳意愿受用户使用态度和主观规范的正向影响;感知易用性通过直接影响和以感知有用性为中介的间接影响两种路径,对用户使用态度产生正向作用;复杂性和相对优势显著影响用户感知。结论:为推进医疗电子票据持续发展,医院应建立和完善票据管理系统,统一数据采集标准,凸显使用功能,构建医疗电子票据改革推进多元化协调机制。Objective:To explore the main factors affecting the use of medical electronic bills under the background of medical and health system reform,so as to provide references for the full implementation of medical electronic bills.Methods:Based on Technology Acceptance Model(TAM),Theory of Planned Behavior(TPB) and Diffusion of Innovations Theory(IDT),decision model of outpatient medical electronic bill is established to conduct the path analysis.Results:The adoption intention of users is positively affected by use attitude and subjective norms.Perceived ease of use has a positive effect on users’ use attitude through direct and indirect impact.Complexity and relative advantage significantly affect user perception.Conclusion:In order to promote the sustainable development of medical electronic bills,hospitals should establish and improve the electronic bill management system,unify the cost data collection standards,highlight the functions and build a diversified coordination mechanism.

关 键 词：医疗电子票据 用户接受行为 影响因素 技术接受模型 

分 类 号：R1-9[医药卫生—公共卫生与预防医学] R197.38