泰山“尚古陶舍”陶瓷包装设计的策略研究  

Research on the Strategy of Ceramic Packaging Design of Taishan“Shanggu Pottery House”

作　　者：车心悦 CHE Xinyue(Jiangxi Normal University of Science and Technology,Nanchang 330000,China)

机构地区：[1]江西科技师范大学,江西南昌330000

出　　处：《鞋类工艺与设计》2022年第17期53-55,共3页SHOES TECHNOLOGY AND DESIGN

摘　　要：我国制瓷文化源远流长,在传统瓷器发展的历程中,瓷器包装设计已经成为必不可少的环节,但大部分的瓷器包装仅仅关注了物品保护,将其视为易碎品,缺少对陶瓷包装美感的考量。近些年,随着人们的审美水平、生态环境意识的提高,对瓷器的包装要求也有所提高,更在意保护瓷器的结构设计和符合低碳环保的包装材质,并且具备一定的审美价值。本次设计从探寻优化包装设计表现为出发点,为实现陶瓷更好的运输、保护和发展,给瓷器包装带来装饰创新的同时,进一步优化陶瓷包装设计。China's porcelain culture has a long history,and in the course of the development of traditional porcelain,packaging has become an indispensable part of porcelain.However,most of the porcelain packaging only pays attention to the protection of articles or regards them as fragile products,lacking consideration of the aesthetic feeling of ceramic packaging.With the improvement of people's aesthetic and ecological awareness in recent years,the packaging requirements for porcelain are not only improved,but also more concerned about protecting the structural design of porcelain and packaging materials that meet the requirements of low-carbon and environmental protection,and have certain aesthetic value.This design seeks to optimize the performance of packaging design,achieve better transportation,protection and development of packaging,bring new decorative concepts to porcelain packaging,and bring further innovative design.

关 键 词：包装设计 结构设计 环保材料 

分 类 号：J527[艺术—艺术设计]