数字贸易国际竞争力评价  

Evaluation on International Competitiveness of Digital Trades

作　　者：纪向岚[1] 杨志江[1] JI Xiang-lan;Yang Zhi-jiang(School of Business,Shaoguan University,Shaoguan 512005,Guangdong,China)

机构地区：[1]韶关学院商学院,广东韶关512005

出　　处：《韶关学院学报》2022年第10期52-58,共7页Journal of Shaoguan University

基　　金：韶关学院第十九批校级科研项目“数字贸易国际竞争力实证分析”(SY2019SK04)。

摘　　要：结合国际竞争力的概念和波特的国家竞争优势理论,开发PSE数字贸易评价模型并构建了相应的综合评价指标体系。选取2018年电子商务主要国家为研究对象,在收集各指标数据的基础上运用主成分分析法对28个国家数字贸易国际竞争力进行分析,我国数字贸易综合竞争力排名18。我国数字贸易在基础设施和电子商务方面的竞争力较强,但在生产要素、营商环境和政府政策方面竞争力较弱。因此,应加大数字贸易生产要素投入,改善电子商务结构,优化数字营商环境,加强政府政策制定。Based on the concept of international competitiveness and Porter's national competitive advantage theory,this paper develops a PSE digital trade competitiveness evaluation model and constructs a comprehensive evaluation system correspondingly.The 28 main e-commerce countries in 2018 are selected as the research objects,and the principal component analysis method is used to analyze the international competitiveness of 28 countries’digital trade.In terms of overall score,China’s digital trade comprehensive competitiveness ranks 18.China has strong competitiveness in infrastructure and e-commerce,but weak competitiveness in production factors,business environment and government policies.Therefore,China should increase input in digital trade production factors,improve the structure of e-commerce,optimize the digital business environment,and strengthen government policy formulation.

关 键 词：数字贸易 国际竞争力 评价体系 主成分分析 

分 类 号：F49[经济管理—产业经济]