载体·符号·技术:加强数字出版编辑对出版“三元素”的认知  

Carrier,Symbol and Technology:Strengthening Digital Publishing Editors'Understandings of the"Three Elements"in Publishing

作　　者：万安伦 张小凡 WAN Anlun;ZHANG Xiaofan(School of Journalism and Communication,Beijing Normal University,100091,Bejjing,China;School of Journalism&Communication,Huaqiao University,361021,Xiamen,Fujian,China)

机构地区：[1]北京师范大学新闻传播学院,北京100091 [2]华侨大学新闻与传播学院,福建厦门361021

出　　处：《数字出版研究》2022年第1期11-16,共6页DIGITAL PUBLISHING RESEARCH

基　　金：国家社科基金重大项目“中国出版学学术史文献整理、研究与资料库建设”(项目编号:21&ZD321)资助。

摘　　要：出版载体、出版符号、出版技术是人类出版的三元素,数字出版行业在高速发展的过程中,出版“三元素”演化出了新的逻辑与生态,导致数字出版实务与传统的书报刊出版有了较大差异,因此提升数字出版编辑对出版“三元素”的认知和理解,不仅是数字出版实践的客观要求,也是数字出版发展进路的题中应有之义。出版“三元素”的演进对数字出版编辑提出了更多元、更全面的出版技能和创新思维,应当引起学界和业界的足够重视。Publishing carrier,publishing symbol and publishing technology are the three elements of publishing.In the process of rapid development of the digital publishing industry,the three elements of publishing have evolved new logic and ecology,leading to a great difference between the digital publishing practice and the traditional book and newspaper publishing.Therefore,improving the cognition and understanding of digital publishing editors on the three elements of publishing is not only an objective requirement of digital publishing practice,but also an integral part of the development of digital publishing.The evolution of the three elements of publishing requires editors involved in digital publishing to obtain more diversified and comprehensive publishing skills and develop creative ways thinking,which should be paid enough attention to by the academia and the industry.

关 键 词：数字出版 出版载体 出版符号 出版技术 

分 类 号：G230.7[文化科学] G238