数字出版概念的演化与界定  

The Evolution and Definition of the Concept of Digital Publishing

作　　者：陈丹[1] 章萌 侯欣洁[1] CHEN Dan;ZHANG Meng;HOU Xinjie(School of Publishing Bejjing Institution of Graphic Communication,102600,Bejjing,China)

机构地区：[1]北京印刷学院出版学院,北京102600

出　　处：《数字出版研究》2022年第1期38-45,共8页DIGITAL PUBLISHING RESEARCH

摘　　要：从电子出版、网络出版发展到数字出版,技术在出版领域的应用逐渐深化。对数字出版概念的界定,需要关注内容属性、产业链、技术应用、产品形态、价值标准等不同维度。在融合视角下,数字出版是指利用数字技术,对内容进行组织创作、编辑加工、销售推广和运营维护的一种内容服务活动。将数字出版还原到数字内容产业、数字创意产业等更广阔的关联产业情境中,有助于更加全面、深入地理解数字出版。From electronic publishing,network publishing to digital publishing,the technology has been widely applied to the publishing field.To define the concept of digital publishing,we need to pay attention to different dimensions such as content properties,industrial chain,technology application,product form,and value standard.From the perspective of integration,digital publishing refers to a content service activity that uses digital technology to organize content creation,edit and process content,sell and popularize products,cultivate and maintain users.Restoring digital publishing to a broader context of related industries,such as digital content industry and digital creative industry,is conducive to a more comprehensive and in-depth understanding of digital publishing.

关 键 词：数字出版 概念 历史演化 产业 

分 类 号：G230.7[文化科学]