中国文化市场外资准入政策的历史演化及经验启示  

Historical Evolution and Basic Experience of Foreign Capital Access Policy in China’s Cultural Market

作　　者：马衍明 袁佳 Ma Yanming;Yuan Jia(College of Humanities,Shanghai Institute of Technology,Shanghai 201418,China)

机构地区：[1]上海应用技术大学人文学院,上海201418

出　　处：《学术探索》2022年第11期91-99,共9页Academic Exploration

摘　　要：文化市场的对外开放是政府和学界长期关注的课题之一。而外资准入作为对外开放的重要表现,经常是国际贸易谈判桌上的焦点问题。近几十年来,中国文化市场的外资准入政策在应对复杂多变的国际形势中不断修订完善,准入领域和范围越来越大,开放程度越来越高。与此同时,相关法律法规开始强调“回归市场”,依靠市场机制有序展开文化双边贸易。本文结合中国文化市场对外开放的历史与现实环境,分析国内文化市场外资准入政策的演变特征,并从理论、实践、现实等层面探究外资准入政策演化的内在逻辑,助推国内文化市场的繁荣发展。The opening of cultural market has long been one of the topics concerned by the government and academia.As an important symbol of opening to the outside world,foreign capital access often becomes the focus of international trade negotiations.In recent decades,the foreign capital access policy of China’s cultural market has been constantly revised and improved in response to the complex and changeable international situation.The access field and scope are becoming larger and larger,and the degree of openness is becoming higher and higher.At the same time,relevant laws and regulations began to emphasize“returning to the market”and orderly carry out cultural bilateral trade by relying on the market mechanism.Combined with the historical and realistic environment of China’s cultural market opening to the outside world,this paper analyzes the evolution characteristics of foreign capital access policy in domestic cultural market,and explores the internal logic of the evolution of foreign capital access policy from the aspects of theory,practice and reality,so as to put forward relevant suggestions for improving China’s foreign capital access policy and promote the prosperity and development of cultural market.

关 键 词：文化市场 外资准入 对外开放 WTO 文化主权 

分 类 号：G124[文化科学]