基于微信公众平台的广电多屏融合系统设计  

Design of Radio and Television Multi Screen Fusion System Based on WeChat Public Platform

作　　者：柴行锋 CHAI Xingfeng(Zhuji Convergent Media Center,Shaoxing 311800,China)

机构地区：[1]诸暨市融媒体中心,浙江绍兴311800

出　　处：《电视技术》2022年第10期8-10,共3页Video Engineering

摘　　要：传统电视节目受限于自身操作逻辑过于复杂的限制,降低了用户观看电视节目的体验,因此,在与新媒体的竞争中逐渐式微。微信作为一款拥有庞大用户基数的社交软件,已经成为人手必备的社交工具,而微信公众平台拥有强大的开放能力和兼容能力,以微信公众平台为基础,采用多屏的设计方式,能够完美解决电视节目体验差的问题,为电视用户的操作、分享以及购物带来全新的体验。为此,设计一种以微信公众平台为基础的广电多屏融合系统,期望能够为广电业务的发展提供一些新的思路。Traditional TV programs are limited by the defects of too complex operation logic,which reduces the experience of users watching TV programs.Therefore,they gradually fall behind in the competition with new media.As a social software with a large user base,WeChat has become a necessary social tool for people.The WeChat public platform has strong openness and compatibility.Based on the WeChat public platform,the multi screen design can perfectly solve the problem of poor TV program experience and bring a new experience for TV users to operate,share and shop.This paper designs a multi screen integration system based on WeChat public platform,hoping to provide some new ideas for the development of broadcasting business.

关 键 词：微信公众平台 多屏融合系统 有线网络 

分 类 号：TN931.2[电子电信—信号与信息处理]