高管团队认知能力、外部知识搜寻与效率型商业模式创新——大数据管理技能的调节作用  

Executive Team Cognition,External Knowledge Search and Efficient Business Model Innovation:The Moderator of Data Management Skills

作　　者：胡品平 王翠[3] 戴炳钦 Hu Pinping;Wang Cui;Dai Bingqin(School of Business Administration,South China University of Technology,Guangzhou 510641,China;Guangdong Institute of Scientific&Technical Information,Guangzhou 510033,China;School of Humanity and Management,Zhejiang Chinese Medical University,Hangzhou 310053,China;College School of Finance and Business,Minxi Vocational&Technical College,Longyan 364021,China)

机构地区：[1]华南理工大学工商管理学院,广东广州510641 [2]广东省科学技术情报研究所,广东广州510033 [3]浙江中医药大学人文与管理学院,浙江杭州310053 [4]闽西职业技术学院财经商贸学院,福建龙岩364021

出　　处：《科技管理研究》2022年第21期129-138,共10页Science and Technology Management Research

基　　金：福建省社会科学基金一般项目“数字经济驱动农产品企业资源整合与商业模式创新研究”(FJ2021B156)。

摘　　要：以创新扩散理论为理论框架,通过两个阶段的问卷调查,以中国的323家企业为样本,探究高管团队认知能力对效率型商业模式(EBMI)的影响机制,并通过层次回归方法进行验证。结果表明:(1)高层团队认知能力对EBMI具有显著的正向影响;(2)外部知识搜寻在高管团队认知能力和EBMI之间起完全中介作用;(3)大数据管理技能调节高管团队认知能力和外部知识搜寻之间的关系,即大数据管理技能越高,高管团队认知能力和外部知识搜寻之间的正向关系越强;(4)大数据管理技能调节外部知识搜寻在高管团队认知能力和EBMI之间的中介效应,即大数据管理技能越高,外部知识搜寻在两者之间的间接关系越强。Taking the theory of innovation diffusion as the theoretical framework,this study explored the influence mechanism of executive team cognitive ability on the efficient business model through a two-stage questionnaire survey and took 323 enterprises in China as samples,and verified it by hierarchical regression method.Taking the theory of innovation diffusion as the theoretical framework,this study explored the influence mechanism of executive team cognitive ability on the efficient business model through a two-stage questionnaire survey and took 323 enterprises in China as samples,and verified it by hierarchical regression method.The results of this research that:(1)the cognitive ability of senior team had a significant positive effect on EBMI;(2)external knowledge search played a completely mediating role between cognitive ability and EBMI;(3)big data management skill moderated the relationship between cognitive ability of senior management team and external knowledge search.The higher the level of big data management skill,the stronger the positive relationship between cognitive ability of senior management team and external knowledge search;(4)big data management skill moderated the mediating effect of external knowledge search on the cognitive ability and EBMI of senior management team,namely,the higher the big data management skill,the stronger the indirect relationship between external knowledge search and the cognitive ability of senior management team.The conclusion of this study verified the promotion effect of cognitive ability of senior management team on EBMI,expanded the existing research results of antecedent variables of EBMI,and provided theoretical guidance for enterprises to carry out EBMI activities.

关 键 词：高管团队认知能力 外部知识搜寻 大数据管理技能 效率型商业模式创新 

分 类 号：C931[经济管理—管理学]