中小饲料企业电子商务水平测度指标体系的构建  

Construction of the measurement index system of e-commerce application level of small and medium feed enterprises

作　　者：潘秋瑜[1] 侯铭海[2] 王素娟[3] PAN Qiuyu;HOU Minghai;WANG Sujuan(Guangxi Vocational College of Technology and Business,Nanning,Guangxi 530003,China;Hebei Construction Material Vocational and Technology College,Qinhuangdao,Hebei Province 066000,China;Shijiazhuang Information Engineering Vocational College,Shijiazhuang,Hebei Province 050000,China)

机构地区：[1]广西工商职业技术学院,广西南宁530003 [2]河北建材职业技术学院,河北秦皇岛066000 [3]石家庄信息工程职业学院,河北石家庄050000

出　　处：《中国饲料》2022年第24期77-80,共4页China Feed

基　　金：2021年度广西高校中青年教师科研基础能力提升项目(2021KY1352);2020年度广西职业教育教学改革研究一般项目(GXGZJG2020B035)。

摘　　要：在电子商务快速发展的背景下,中小饲料企业纷纷结合自身情况构建电子商务发展模式,提升电子商务应用水平。因此,中小饲料企业需要一套评价其电子商务应用水平的测度指标体系。结合饲料产业电子商务发展实际情况,基于企业电子商务应用的多维度描述框架图,可以从饲料产业链应用层面、电商应用广度和电商应用深度等方面构建中小饲料企业电子商务水平测度指标体系。In the context of the rapid development of e-commerce,small and medium-sized feed enterprises have built e-commerce development models based on their own conditions and improved the application level of e-commerce.Therefore,small and medium-sized feed enterprises need a set of measurement index system to evaluate their e-commerce application level.Combined with the actual development of e-commerce in the feed industry,based on the multi-dimensional description frame diagram of enterprise e-commerce applications,the e-commerce level measurement index system of small and medium-sized feed enterprises can be constructed from the application level of the feed industry chain,the breadth of e-commerce applications and the depth of e-commerce applications.

关 键 词：中小饲料企业 电子商务水平 测度 指标体系 

分 类 号：F3[经济管理—产业经济]