民族村寨农民就地旅游就业行为的影响因素及其组态分析  

Configuration Analysis of Influencing Factors of Farmers’Local Tourism Employment Behavior in Ethnic Villages

作　　者：周慧玲 陆璐 蒋亚军 ZHOU Huiling;LU Lu;JIANG Yajun(College of Tourism and Landscape Architecture,Guilin University of Technology,Guilin 541006,Guangxi,China;Institute of Guangxi Tourism Industry,Guilin University of Technology,Guilin 541006,Guangxi,China)

机构地区：[1]桂林理工大学旅游与风景园林学院,广西桂林541006 [2]桂林理工大学广西旅游产业研究院,广西桂林541006

出　　处：《经济地理》2022年第11期232-238,共7页Economic Geography

基　　金：国家自然科学基金项目(72064006);广西旅游产业研究院科学研究基金项目(LYCYX2022-13)。

摘　　要：在社会网络视角下如何促进民族村寨农民就地旅游就业,是旅游产业振兴民族村寨需要解决的关键问题。文章以湖南省江永县勾蓝瑶寨为例,运用二元Logistic回归模型和模糊集定性比较分析方法(fsQCA)对民族村寨农民就地旅游就业行为影响因素的组态进行实证研究。研究发现:不同类型社会网络对民族村寨农民就地旅游就业行为的影响存在差异,新型社会网络对传统型社会网络具有一定的“挤出效应”,即新型社会网络对农民选择就地旅游就业行为的影响显著,而传统型社会网络的影响不显著。社会网络视角下民族村寨农民选择就地旅游就业行为影响因素的组态多元,具有一定的“替代效应”。具体表现为:(1)无论社会网络是否发挥作用,土地流转是实现农民就地旅游就业行为的关键要素。(2)社会网络存在的前提下,除土地流转外,新型社会网络和风险感知对农民就地旅游就业行为产生影响。(3)社会网络缺席的前提下,旅游经济利益感知和土地流转对农民就地旅游就业行为产生影响。How to promote farmers’local tourism employment behavior in ethnic villages from the perspective of social network is the key problem to be solved in revitalizing ethnic villages by tourism industry.Taking the Goulan Yao Village in Jiangyong County,Hunan Province as an example,this paper analyzes the configuration of influencing factors of social network on the farmer’s local tourism employment behavior in ethnic villages by the means of the binary Logistic regression model and fuzzy set qualitative comparative analysis method(fsQCA).The findings are as follows:There are differences in the influence of different types of social networks on local tourism employment behavior of farmers in ethnic villages.The new social network has a certain"crowding-out effect"on the traditional social network,that is the new social network has a significant influence on farmers’local tourism employment behavior,while the traditional social network has no significant influence on it.From the perspective of social network,the configuration of influencing factors of farmers’local tourism employment behavior in ethnic villages are diversified,which has a certain"substitution effects".Specifically,the effects are as follows:1)Whether the social network plays a role or not,land transfer is the key factor to realize farmers’local tourism employment behavior.2)Under the premise of the existence of social networks,besides land transfer,the new social networks and risk perception both affect farmers’local tourism employment behavior.3)Without the social network,the perception of tourism economic benefits and land transfer have an impact on farmers’local tourism employment behavior.

关 键 词：民族村寨 社会网络 农民 就地旅游就业 土地流转 经济利益感知 乡村振兴 

分 类 号：F590.3[经济管理—旅游管理]