数字出版对数字经济影响力的实证研究 --以重庆市为例  

An Empirical Study on the Influence of Digital Publishing on Digital Economy--Taking Chongqing as an example

作　　者：吴江文 袁毅 陈正伟 黄黎平[3] WU Jiangwen;YUAN Yi;CHEN Zhengwei;HUANG Liping(Chongqing Finance and Economics College,Chongqing 401320,China;Chongqing Hualue Digital Culture Research Institute,Chongqing 401320,China;Chongqing University of Science and Technology,Chongqing 401331,China)

机构地区：[1]重庆财经学院,重庆401320 [2]重庆华略数字文化研究院,重庆401320 [3]重庆科技学院,重庆401331

出　　处：《西南大学学报（自然科学版）》2023年第1期92-109,共18页Journal of Southwest University(Natural Science Edition)

基　　金：重庆市社科规划项目(2021NDYB042).

摘　　要：数字出版是以数据为关键要素驱动的数字经济产业活动,是数字经济的重要组成部分,数字出版的良性发展对数字经济多个产业部门的高质量发展有正向作用.本研究应用投入产出分析方法,以重庆市2019年数字出版产业数据实证研究了数字出版对数字经济的影响.结果表明:数字出版对数字经济产业部门渗透性不断加深,数字出版产业链对数字经济波及效应显著,数字出版产业对于国民经济的感应度和影响力明显,数字出版产业对数字经济消费影响突出.Digital publishing is an industrial activity of digital economy driven by data as a key element.It is an important part of digital economy.The favorable development of digital publishing has a positive effect on the high-quality development of many industrial sectors of the digital economy.This research applies the input-output analysis method to conduct an empirical study on the impact of digital publishing on the digital economy based on the data of Chongqing s digital publishing industry in 2019.The results show that the penetration of digital publishing to the digital economy industry sector is deepening.The digital publishing industry chain has a significant impact on the digital economy,a significant sensitivity and influence on the national economy,and a prominent impact on the digital economy consumption.

关 键 词：数字出版 数字经济 产业贡献 影响力 投入产出 

分 类 号：F490.6[经济管理—产业经济] G230.7[文化科学]