在线个性化产品定制应用程序的体验设计可供性要素研究  

RESEARCH ON AFFORDANCES OF EXPERIENCE DESIGN FOR ONLINE PRODUCT PERSONALIZATION APPLICATION

作　　者：宋赟 张文莉[1] SONG YUN;ZHANG WENLI

机构地区：[1]江苏大学艺术学院

出　　处：《设计》2022年第23期118-121,共4页Design

基　　金：2020年江苏省研究生实践创新计划(SJCX20_1433)。

摘　　要：寻找在线个性化产品定制应用程序的体验设计策略。探究在线个性化产品定制领域相关的用户行为理论,发现在该情境下影响用户使用程序中“态度-行为”的相关要素。结合可供性体验设计框架,形成可用于相关程序体验设计的策略。提出适于在线个性化产品定制应用设计的体验可供性模型。对于在线个性化产品定制程序的体验设计来说,其可供性因素可以分为动机可供、使用可供、态度可供、效果可供、操作可供五个方面。In order to find experience design strategies for online product personalization applications.To explore user behavior theories related to online product personalization,and to establish an"attitude-behavior"user research model.Based on this model,optimize and extend the framework for extending the affordance of experience design.Through the research of the framework in practical application,affordances factors of experience design are validated.To propose affordance of experience suitable for online product personalization application design.For the experience design of online product personalization application,the affordance factors can be divided into five aspects:motivation affordance,use affordance,intention affordance,effect affordance,and operation affordance.

关 键 词：在线个性化产品定制 ELM UGT 体验设计 可供性 

分 类 号：TP302.1[自动化与计算机技术—计算机系统结构]