建党百年中国共产党新闻政策的变迁轨迹、基本规律和动力要素  

The Transitionary Trajectory,Basic Rule,and Driving Forces of CPC’s Press Policy over 100 Years

作　　者：武志勇[1] 王嘉澍 WU Zhi-yong;WANG Jia-shu(School of Communication,East China Normal University,Shanghai 200241,China)

机构地区：[1]华东师范大学传播学院,上海200241

出　　处：《山西大学学报（哲学社会科学版）》2022年第6期29-37,共9页Journal of Shanxi University(Philosophy and Social Science Edition)

基　　金：国家社会科学基金重大项目“百年中国共产党新闻思想与实践经验研究”(21ZDA119)。

摘　　要：百年来,新闻事业始终是党的生命的重要组成部分,新闻政策则是党的新闻思想落实到实践中的必要环节。文章将党的百年新闻政策发展历程划分为八个时段,即建党初期和大革命时期(1921—1927)、土地革命时期(1927—1937)、全面抗战时期(1937—1945)、解放战争时期(1945—1949)、社会主义革命和建设时期(1949—1978)、改革开放初期(1978—1992)、改革开放深化期(1992—2012)和中国特色社会主义新时代(2012至今)。并以此梳理、总结中国共产党各个历史时期新闻政策的变迁情形和变迁的基本规律,明确中国共产党新闻政策变迁的动力因素。研究发现,党的新闻政策百年历程艰苦卓绝成效卓著。党的新闻政策变迁的基本规律是:政治导向性变迁是唯一的新闻政策变迁方式。服务于党的中心工作、保障主流话语权威畅达、满足受众需要、适应媒介技术和媒介新形态发展、大众传媒经济自足等,是中国共产党一百年新闻政策史上政策制定、变迁和优化最基本的动力因素,也是新闻政策制度化、法制化、现代化必须考量的基本要素。Over 100 years,journalism has always been an important part of the life of the Communist Party of China(CPC),and press policy is a necessary link of practicing the Party’s press thought and thinking.This paper divides the development course of the Party’s press policy in the past 100 years into eight historical periods,and they are:Party Formation and the Great Revolution Period(1921—1927),Agrarian Revolution Period(1927—1937),Total Anti—Japanese War Period(1937—1945),the War of Liberation Period(1945—1949),Socialist Revolution and Construction Period(1949—1978),Early Reform and Opening—up Period(1978—1992),Deepening Reform and Opening—up Period(1992—2012),and the New Era of Socialism with Chinese Characteristics Period(2012—).In doing so,the paper sorts out and summarizes the transition situation and the basic rule of the Party’s press policy in each historical period,identifying the key driving forces for such transitions.This study finds the Party’s centenary press policy development process is arduous and fruitful.The basic rule is that the political-oriented transition is the only pattern of the press policy transition of the CPC.In addition,there are five fundamental driving forces that affect the party’s press policy making,transitioning and optimization:1)serving the Party’s central work needs;2)ensuring the legitimacy of mainstream discourse;3)meeting the audiences’needs;4)adapting to new media technologies and new media forms;5)meeting the self-sufficient financial needs for the mass media.Most importantly,the five driving forces are the essential elements to be considered for the institutionalization,legalization and modernization of the Party’s press policy.

关 键 词：中国共产党 新闻政策 百年 变迁 

分 类 号：G219.19[文化科学—新闻学]