跨境电商在美知识产权诉讼的法律分析 ——以PEPPA PIG案为例  

Legal Analysis of the Intellectual Property Litigation in Cross-border E-commercein the United States——Taking PEPPA PIG Case as an Example

作　　者：江悦庭 JIANG Yue-ting(Fujian Polytechnic University,Fuqing Fujian 350300,China)

机构地区：[1]福建技术师范学院文化传媒与法律学院,福建福州350300

出　　处：《齐齐哈尔大学学报（哲学社会科学版）》2022年第12期95-98,共4页Journal of Qiqihar University(Philosophy & Social Science Edition)

基　　金：福建技术师范学院横向课题项目:国际贸易信用风险防范研究(HX2021003)。

摘　　要：中国跨境电商在美国近年来频繁因知识产权问题被诉.原告方通过提交起诉状及临时限制令动议、申请冻结资产、送达传票、申请初步禁令、申请缺席判决的流程化策略,在诉讼中占据主动.在PEPPA PIG一案中,被告方在程序和实体方面均难以提出有效抗辩.因此,国内的跨境电商在产品售前要规避潜在法律风险,涉诉时要积极举证以减轻侵权责任,必要时主动提出和解方案,以较小代价达到息讼的目的.Chinese cross-border e-commerce companies have been frequently sued in the United States for intellectual property issues in recent years.Plaintiffs have taken the initiative in the litigation by filing a complaint and a motion for temporary restraining order,applying for asset freeze,serving summons,applying for preliminary injunction,and applying for default judgment.In the PEPPA PIG case,it was difficult for the defendant party to raise effective defenses in both procedural and substantive aspects.Therefore,domestic cross-border e-commerce companies should avoid potential legal risks before the sale of products,actively defense to mitigate infringement liability when involved in litigation and take the initiative to propose a settlement plan if necessary to achieve the purpose of settling the lawsuit at minimum cost.

关 键 词：商标 版权 跨境电商 美国法律 

分 类 号：D913.4[政治法律—民商法学]