博弈论在竞争情报中的应用  

Application of Game Theory in Competitive Intelligence

作　　者：侯经川 张晨旭 Hou Jingchuan;Zhang Chenxu(Department of Information Management,Faculty of Economics and Management,East China Normal University,Shanghai 200241)

机构地区：[1]华东师范大学经济与管理学部信息管理系,上海200241

出　　处：《情报学报》2022年第12期1305-1313,共9页Journal of the China Society for Scientific and Technical Information

基　　金：国家自然科学基金项目“基于信息主权的国家核心竞争力保护与提升策略研究”(70973037)。

摘　　要：博弈论作为一种严谨、规范、量化的互动决策理论,天然地适合于竞争战略和竞争情报研究。博弈论应用于竞争情报研究的国内外文献,大致可分为两类,一类是“关于竞争情报的博弈论分析”,另一类是“基于博弈论的竞争情报分析”。前者对应于“过程”视角下的竞争情报研究,指用博弈论分析企业竞争情报活动的各个过程,帮助改善提高情报工作的效率;后者对应于“产品”视角下的竞争情报研究,指用博弈论分析企业面临的具体竞争决策问题,生产出切实可用的情报产品,帮助企业竞争制胜。前者聚焦于竞争情报的获取、识别、合作三大环节,后者聚焦于竞争情报的价值分析、策略分析、案例分析三个方面。国内外学者研究角度各有不同,产出结果各有侧重,国外研究成果更加务实,国内的应用研究成果也大多发表在国外。这在一定程度上为该领域的后续发展指明了方向。As a rigorous,standardized,and quantitative interactive decision-making theory,game theory is naturally suit-able for competitive strategy and competitive intelligence research.The domestic and foreign literature on the application of game theory to competitive intelligence research can be roughly divided into two categories:game theory analysis on competitive intelligence and competitive intelligence analysis based on game theory.The former corresponds to the com-petitive intelligence research under the“process”perspective,which refers to the use of game theory to analyze the various processes of corporate competitive intelligence activities to help improve the efficiency of intelligence work.The latter cor-responds to the competitive intelligence research under the“product”perspective,which refers to the use of game theory to analyze the specific competitive decision-making problems faced by enterprises,and produce practical and usable intelli-gence products to help enterprises succeed in competitions.The former focuses on the three major links of competitive in-telligence including acquisition,identification,and cooperation,while the latter focuses on the three aspects of competitive intelligence including value,strategy,and case analyses.Scholars at home and abroad have different research perspectives and their output results have their own focus points.The results of foreign research are more pragmatic,and domestic ap-plied research achievements are mostly published abroad.To a certain extent,this points out the direction for the follow-up development of the field.

关 键 词：竞争情报 博弈论 过程视角 产品视角 

分 类 号：G350[文化科学—情报学]