“双一流”视域下真人图书馆品牌建设研究  

Research on the Brand Construction of Living Library from the Perspective of“Double First-Class University”

作　　者：陈雪娟 李慧[2] CHEN Xuejuan;LI Hui(Library of Nanjing Audit University,Nanjing 211815,China;Library of Jilin University,Changchun 130022,China)

机构地区：[1]南京审计大学图书馆,江苏南京211815 [2]吉林大学图书馆,吉林长春130022

出　　处：《晋图学刊》2022年第6期32-38,共7页Shanxi Library Journal

基　　金：中国高等教育学会“2022年度高等教育科学规划课题”项目“高校图书馆服务经管学科教学能力与科研能力提升”(项目编号:22CJ0410)。

摘　　要：本文采用案例分析法和多层面分析法,以南京审计大学开展三年半的“得一真人图书馆”为例,从“双一流大学”品牌价值的视角,阐述了如何锻造读者乐于接受且能受益终生的智慧图书馆,并从读者层面、真人图书层面和师生交互层面对精品真人图书活动进行了剖析。本文认为,品牌真人图书活动对培养读者核心素养、提升馆藏价值、助力师生融合等方面具有一定的参考价值和实践意义,从而更好地服务于高校的教学与科研。Using case analysis and multi-level analysis methods,this paper takes the“Deyi Living Library”of Nanjing Audit University as an example,which has been held for three and half years.From the perspective of the brand value of“Double First-class University”,this paper expounds how to forge a smart library that readers are willing to accept and can be benefited from all through their lives,and analyzes the activities of high-quality living books from the perspective of readers,real books and teacher-student interaction.This paper believes that the brand living book activity has certain reference value and practical significance in cultivating the core literacy of readers,improving the value of library collection,helping the integration of teachers and students,and better serving the teaching and research of teachers and students in colleges and universities.

关 键 词：“双一流”大学 真人图书 图书馆品牌建设 阅读推广 

分 类 号：G252[文化科学—图书馆学]