女西服款式细节审美偏好  

Aesthetic preference for style details of women′s suits

作　　者：徐军[1] 高琳 陶彦辰 XU Jun;GAO Lin;TAO Yanchen(School of Apparel and Art Design,Xi’an Polytechnic University,Xi’an 710048,China;College of Letters&Science,University of California,Berkeley,California 94704,US)

机构地区：[1]西安工程大学服装与艺术设计学院,陕西西安710048 [2]加州大学伯克利分校文理学院,美国加州94704

出　　处：《西安工程大学学报》2022年第6期16-23,共8页Journal of Xi’an Polytechnic University

基　　金：陕西省自然科学基础研究计划项目(2014JM2-5044);中国纺织工业联合会高等教育教学改革项目(2017BKJGLX161)。

摘　　要：为了研究大学生群体对女西服款式细节的审美要求和偏爱的款式风格。通过文献研究法对女西服的设计元素进行拆分,利用调查问卷对女西服款式细节进行感性调查,运用WEKA软件对消费者感性意向选择结果进行数据挖掘,得到5款具有代表性的女西服,利用2个主观量表获取被试者对5款服装的整体评价,并对量表结果进行相关性分析。结果表明:被试者对5款服装的整体评价为积极的,且女西服的被喜爱程度与7组形容词汇之间具有相关性。在进行面向大学生群体的女西服的设计时,设计师应该增加西服的新潮度、休闲度和独特度,减少西服的成熟度、繁复度和粗犷度。The present study aims to the aesthetic requirements and the preferred style of college students in terms of the details of women′s suit style. Through the method of literature research, the design elements of women′s suit were separated, and the style details of women′s suit were investigated in the form of questionnaire. WEKA software was used to mine the results of consumers′ perceptual intention selection, and five representative women′s suits were obtained. Two subjective scales were used to obtain the overall sensory evaluation of the five clothes, and the correlation of the scale results was analyzed. The results showed that the subjects′ overall evaluation of the five clothes was positive, and there was a correlation between the popularity of women′s suits and seven groups of adjectives. It is concluded that when designing women′s suits for college students, designers should take into account the latest fashions, casualness and uniquneness, and reduce the maturity, complexity and roughness of the suit.

关 键 词：女西服 款式细节 WEKA聚类 感性意象调查 simple K-means聚类分析 设计元素 

分 类 号：TS941.12[轻工技术与工程—服装设计与工程]