体育文化与旅游产业融合发展的困境与破解机制  

Dilemma and Cracking Mechanism of the Integrated Development of Sports Culture and Tourism Industry

作　　者：刘宝军[1] 王利艳[1] LIU Bao-jun;WANG Li-yan(Guilin University of Electronic Technology,Guilin Guangxi 541004,China)

机构地区：[1]桂林电子科技大学,广西桂林541004

出　　处：《湖北开放职业学院学报》2023年第2期149-150,153,共3页Journal of Hubei Open Vocational College

基　　金：广西高校中青年教师科研基础能力提升项目“广西红水河流域生态旅游O2O模式的发展路径研究”(项目编号:2018KY0183)。

摘　　要：随着经济的发展,人们对精神生活的要求越来越高,在落实新发展理念的背景下,将体育文化与旅游相结合是产业升级的新动能,同时也是提升人民群众对美好生活的需求的重要途径。结合我国实际,对体育文化与旅游产业融合发展的现状进行探究,并提出推动文化体育旅游产业融合的路径,贯彻落实新发展的理念,通过资源共享等手段建立一体化发展的新型产业链。With the development of the economy, people’s requirements for spiritual life are getting higher and higher. Under the background of implementing the new development concept, the combination of sports culture and tourism is a new driving force for industrial upgrading, and it is also an important way to enhance the people’s desire for a better life. Combined with the reality of our country, this paper explores the current situation of the integrated development of sports culture and tourism industry, and proposes a path to promote the integration of cultural, sports and tourism industries, implements the concept of new development, and establishes a new industrial chain of integrated development through resource sharing and other means.

关 键 词：体育文化 旅游产业 产业融合 

分 类 号：F59[经济管理—旅游管理]