温州发展月光经济的对策建议  

Suggestions on Development of Wenzhou’s Moonlight Economy

作　　者：陈洁坊[1] CHEN Jie-fang(Digital Business College,Wenzhou Polytechnic,325035,Wenzhou,Zhejiang,China)

机构地区：[1]温州职业技术学院数字经贸学院,浙江温州325035

出　　处：《特区经济》2022年第12期29-32,共4页Special Zone Economy

基　　金：中共温州市委政策研究室课题“温州发展月光经济问题研究”(项目编号H2019046)。

摘　　要：月光经济又称夜间经济,是日光经济的有益补充,符合城市未来由生产工业型向休闲型转变的长远发展趋势并推动城市发展方式的转型和升级。其中,特色餐饮、文化旅游、夜间购物、体育健身、研学培训业态是月光经济产业最集中的体现。本文就五大产业来分析温州“月光产业”现状、问题并提出建议,从而进一步推进温州月光经济发展。The Moonlight economy, also known as Night-time Economy, is a good supplement to the Day-time Economy, which is in line with the long-term development trend of cities transforming from industrial society to leisure society in the future and promotes the transformation and upgrading of urban development mode.Among them, characteristic catering, cultural tourism, night shopping, sports and fitness, learning and training industries are the most concentrated embodiment of the moonlight economic industry. This paper analyzes the current situation and problems of Wenzhou’s moonlight industry and puts forward suggestions, so as to further promote the development of Wenzhou’s moonlight economy.

关 键 词：月光经济 五大产业 对策建议 

分 类 号：F121.3[经济管理—世界经济]