《主播说联播》中“说”之风格的社会语言学研究  

The anchor’s speaking style of the TV programme News Anchor Talks News:A sociolinguistic perspective

作　　者：田海龙 冯莹[2] Tian Hailong;Feng Ying

机构地区：[1]山东师范大学外国语学院 [2]天津外国语大学语言符号应用传播研究中心

出　　处：《外语教学》2023年第1期17-22,共6页Foreign Language Education

基　　金：国家社科基金项目“人口流动与柯因内化语言问题研究”(项目编号:18BYY069)的阶段性研究成果。

摘　　要：对随机收集的《主播说联播》10位主播各自一次的节目内容进行分析,发现该节目在人称代词运用、语气词使用、反问句和感叹句的使用、儿化音的运用,以及网络语言的使用方面具有明显特征,构成了该节目“说”联播之风格特征。借助社会语言学中“指向性”“指向秩序”等工具性概念,进一步探究《主播说联播》节目中主播口语化语言特征构建其“说”联播风格的过程,认为主播关于这些语言特征的认识、关于这些语言特征是否可以体现节目特点的认识,是该节目“说”之风格形成的内在动因。在此基础上,本文对主播的风格实践产生的社会效果进行讨论,剖析语言创新引领并改变语言景观的机制。This article examines ten anchors’ way of talking news in CCTV programme News Anchor Talks News. Based on a close examination of their use of personal pronouns, modalities, rhetoric questions, rhotacizations and internet words, an oral language feature is identified in their broadcasting of the news. Then the article applies such conceptual tools as indexicality and indexical order to account for the construal of a casual style in the oral language, and concludes that it is the anchors’ language ideology, their conceptualization of the oral language as a sources for fulfilling the TV programme’ goal, that brings this causal style into being. The mediation of oral language feature and casual style is further discussed in terms of the social effect of this stylistic practice the anchors bring about, which highlights the potential change in linguistic landscape that the linguistic innovation can bring about.

关 键 词：口语特征 《主播说联播》 指向性 风格实践 社会语言学 

分 类 号：H030[语言文字—语言学]