农机装备制造业服务型制造模式研究  

Service-Oriented Manufacturing Mode for Agricultural Machinery Manufacturing Industry

作　　者：罗建强[1,2] 张弛 Luo Jianqiang;Zhang Chi(School of Management,Jiangsu University,Zhenjiang 212013,Jiangsu,China;China Institute for Agricultural Equipment Industry Development,Jiangsu University,Zhenjiang 212013,Jiangsu,China)

机构地区：[1]江苏大学管理学院,江苏镇江212013 [2]江苏大学中国农业装备产业发展研究院,江苏镇江212013

出　　处：《中国工程科学》2023年第1期178-186,共9页Strategic Study of CAE

基　　金：国家重点研发计划项目(2020YFB1713501);国家自然科学基金项目(71772080)。

摘　　要：农机装备制造业是确保粮食安全、助推农业现代化的重要基础。我国农机装备制造业服务型制造处于萌芽探索阶段,服务化水平落后于国际先进水平,难以满足当前农业生产、未来产业高质量发展的需要。本文基于我国农机装备制造业当前的发展现状,深度分析3家全球知名的农机装备制造企业服务化转型案例及经验,在此基础上归纳提炼了适用于我国国情的农机装备制造业服务型制造的3类模式。研究发现,农机装备制造业服务型制造模式实现具有较强的情境依赖性,服务能力是面向对象与面向组织的集成体,农机装备制造业服务型制造模式具有较强的收敛性。为此建议,加强农机装备制造产业内外合作,整合国际优势资源;培养专业农机服务队伍,塑造错位竞争优势;聚焦我国农事难题,开展技术与服务双创新。Agricultural machinery manufacturing industry is an important basis for ensuring food security and boosting agricultural modernization.The service-oriented manufacturing of China’s agricultural machinery manufacturing industry is in the embryonic exploration stage,and the servitization level lags behind the international advanced level,resulting in being difficult to meet the needs of the current agricultural production and the high-quality development of the future industry.Based on the current development status of China’s agricultural machinery manufacturing industry,this paper deeply analyzes the cases and experiences of three world-famous agricultural machinery manufacturing enterprises’servitization transformation,and on this basis summarizes and refines three types of service-oriented manufacturing modes of agricultural machinery manufacturing industry that are applicable to China’s actual conditions.Our research showed that the service-oriented manufacturing modes vary for different scenarios;service capability construction is both object-and organization-oriented;and the service-oriented manufacturing modes of foreign agricultural machinery industry have a strong tendency of being convergent.Therefore,we suggest that industrial cooperation should be strengthened to integrate global advantageous resources,professional service teams should be cultivated to gain differentiated competitive advantages,and innovation in both technology and service should be launched to solve China’s agricultural problems.

关 键 词：服务型制造 制造业服务化 农机装备制造业 农事解决方案 

分 类 号：F416.4[经济管理—产业经济]