水墨画元素在茶叶包装设计中的应用研究  

STUDY ON THE APPLICATION OF INK PAINTING ELEMENTS IN TEA PACKAGING DESIGN

作　　者：魏妍妍[1] 卞天媛 Wei Yanyan;Bian Tianyuan

机构地区：[1]长春工业大学艺术设计学院,吉林长春130000

出　　处：《工业设计》2023年第1期140-142,共3页Industrial Design

摘　　要：当前,现代包装设计中出现了传统水墨画元素的身影,作为中国优秀传统文化中的典型代表,传统水墨画元素具有重要的地位。首先,文章概括了水墨画元素的基本特征、我国茶叶包装的基本特征,以及水墨元素在茶叶包装设计中的应用意义。其次,文章整理归纳了水墨画元素在茶叶包装设计中的应用原则。最后,提出了水墨画元素在茶叶包装设计中的应用策略。以期在拓展包装设计发展空间的同时,对传统文化的保护与传承起到一定的促进作用。At present, traditional ink painting elements appear in modern packaging design, as a typical representative of Chinese excellent traditional culture, traditional ink painting elements have an important position. Firstly, this paper summarizes the basic characteristics of ink painting elements and the basic characteristics of Chinese tea packaging, and adds ink painting elements on tea packaging design significance.Secondly, the article summarized the application principles of ink painting elements in tea packaging design. Finally, the paper puts forward the application strategy of ink element in tea packaging design. It is expected to play a certain role in the protection and inheritance of traditional culture while expanding the development space of packaging design.

关 键 词：水墨画元素 茶叶 包装设计:应用 

分 类 号：TB482[一般工业技术—包装工程]