基于具身认知理论的游客幸福感影响因素研究  

Influencing Factors of Tourist’s Well-being Based on Embodied Cognitive Theory

作　　者：向雨川 杨晓霞[1] XIANG Yuchuan;YANG Xiaoxia(School of Geographical Sciences,Southwest University,Chongqing 400715,China)

机构地区：[1]西南大学地理科学学院,重庆400715

出　　处：《地域研究与开发》2023年第1期119-124,共6页Areal Research and Development

摘　　要：基于具身认知理论,选取对游客幸福感产生影响的身体要素指标,建立游客幸福感影响因素研究模型。以重庆市黑山谷景区、梦幻奥陶纪景区和安居古城景区为案例地,通过典型相关分析法对身体要素与游客幸福感的内在关系进行定量研究。结果表明:(1)身体要素对游客幸福感的影响主要体现在身体结构、身体经验、身体行动、身体环境4个维度。(2)身体要素对游客幸福感有显著的正向促进作用,其影响主要体现在身体行动、身体环境、身体经验3个维度,游客对旅游地的了解程度、看到新奇美景、听到美妙声音、身体感到舒适、身体感到刺激、环境干净整洁和人们和睦友善7个指标对游客幸福感的影响较大;身体结构(含性别、年龄和身体健康状况)和旅游活动中的身体参与(含旅游时间长短和旅游体验类型)对游客幸福感的影响十分微弱。Based on the embodied cognitive theory,the paper chooses the indicators of physical factors that affect tourists’well-being,and establishes the research model of influencing factors of tourists’well-being.Taking Black Valley Scenic Area,Fantasy Ordovician Scenic Spot and Anju Ancient City Scenic Spot as examples,this paper makes a quantitative analysis of the internal relationship between physical factors and tourists’well-being through canonical correlation analysis.The results show that:(1)The influence of physical factors on tourists’well-being are mainly embodied in four dimensions:body structure,body experience,body action and body environment.(2)Physical factors have a significant positive effect on tourists’well-being.The impact are mainly embodied in three dimensions:body action,body environment and body experience.Visitors understanding of the tourist destination,seeing new and beautiful scenery,hearing beautiful voices,feeling comfortable,feeling stimulated,clean and tidy environment and people’s harmony and friendliness have a greater impact on the well-being of tourists;physical structure(including gender,age and physical health status)and physical participation in tourism activities(including length of travel and type of tourism experience)have little impact on the well-being of tourists.

关 键 词：具身认知理论 游客幸福感 典型相关分析 影响因素 重庆市 

分 类 号：F590.8[经济管理—旅游管理]