鞋文化在现代艺术设计中的有效运用  

The Effective Application of Shoe Culture in Modern Art Design

作　　者：曾祎莹 ZENG Yiying(Hunan University of Technology,Zhuzhou 412007,China)

机构地区：[1]湖南工业大学,湖南株洲412007

出　　处：《鞋类工艺与设计》2023年第3期7-9,共3页SHOES TECHNOLOGY AND DESIGN

摘　　要：我国的制鞋加工技术已是世界一流水平,但至今并无一流的鞋设计品牌文化,主要原因是相比于制鞋发达国家设计水平上有着显著差距,鞋产品文化内涵缺失,有明显的同质化问题。经济全球化趋势愈发明显的大背景下,鞋类产品的竞争焦点已逐步由质量竞争转变成文化竞争。我国鞋企虽然对技术革新引起高度重视,但文化建设一直处于被忽视的状态,不注重鞋文化在鞋产品设计、品牌延伸等方面的价值,对鞋文化发展以及打造民族品牌欠缺考虑,导致鞋业的整体发展受到阻碍。China’s shoe processing technology has been the world first-class level,but so far there is no first-class shoe design brand culture,the main reason is that compared with the shoe developed countries design level has a significant gap,shoe product cultural connotation is missing,there are obvious homogenization problem.Under the background of the increasingly obvious trend of economic globalization,the competition focus of footwear products has gradually changed from quality competition to cultural competition.Although China’s shoe enterprises have attached great importance to technological innovation,but the cultural construction has been in a state of neglect,do not pay attention to the value of shoe culture in shoe product design,brand extension and other aspects,lack of consideration for the development of shoe culture and building national brand,the overall development of the shoe industry is hindered.

关 键 词：鞋文化 现代艺术设计 制鞋 

分 类 号：TS943.1[轻工技术与工程—服装设计与工程]