唐镜海兽葡萄纹样在现代文创产品中的应用探析  

The Application of the Auspicious Beast Grape Mirror’s Pattern of Tang Dynasty in Modern Cultural Products Design

作　　者：时琳 张韬 SHI Lin;ZHANG Tao(School of Fashion Design,Wuhan Textile University,Wuhan 430073 China)

机构地区：[1]武汉纺织大学服装学院,武汉430073

出　　处：《服饰导刊》2023年第1期91-99,共9页Fashion Guide

基　　金：湖北省教育厅人文社会科学研究项目(16Y072)。

摘　　要：唐代海兽葡萄镜是对外文化交流下的产物,其纹样具有极高的审美价值与文化内涵,将其应用于现代文创产品设计中,不仅是对传统纹饰文化的传承,也是丰富现代设计的重要方式。文章应用文献资料、考古实物两维印证的调研方法,对唐镜海兽葡萄纹进行研究,在厘清其艺术特征的基础上,对纹样的造型、构图以及寓意进行提炼简化;设计出创新纹样并在文创产品中实践应用,最终得出海兽葡萄纹样在文创产品中的设计效果。研究认为:(1)海兽葡萄纹在设计时,在原纹样上进行了提取、拆解、重构的手法,重新设计了海兽葡萄纹的排列与组合位置,得到了团窠式、角隅式、二方连续式的创新纹样,丰富了海兽葡萄纹的表现形式。(2)海兽葡萄纹的创新设计结合了Illustrator软件,从中提取了纹样的矢量轮廓,遵循了海兽葡萄纹的形象特征;又设计了明度高、纯度高的传统色彩与明度高、纯度低的现代色彩两种配色方案,使得海兽葡萄纹相较于原纹样更有视觉冲击力。(3)数码印花技艺应用在抱枕、手提袋、手机壳中,色彩还原度高、图案经久耐用,成本合适,符合年轻人群对于文创产品的消费定位,能以简易新颖的方式迅速融入现代生活。The Auspicious Beast Grape Pattern Mirror in Tang Dynasty is an international cultural exchange product with high aesthetic value and profound cultural connotation.It is famous for its mysteriousness and exquisiteness,and it integrates the elements of Chinese bronze mirrors with foreign grapes and auspicious animals shapes.The auspicious beast,luan bird,grapes,and scrolling grass patterns in this mirrorare of various forms,reflecting the master hand of the ancient craftsmen.In this research,the pattern of the auspicious beast grape was extracted,innovatively changed,and designed to create a series of products.The general application of the pattern in the design of modern cultural and creative products has great significance for inheriting traditional ornamentation culture and enriching modern designs.Based on the documents and archaeological artifacts.This paper investigates the auspicious beast grape pattern mirror in Tang Dynasty.Through the investigation,the author reveals the abundance of literature on this pattern and the shortage of innovative designs with it.In this paper,the author takes the innovative design of the auspicious beast grape pattern as the break through point and launches the design process based on some literature reading and research.The design principles are as follows:the retention of the artistic shape of the auspicious beast grape mirror’s pattern,conformity to the demands of the consumer,and innovation in composition and expression.Based on the these principles,the corresponding design methods were developed,and the steps are as follows:the research identifies the artistic characteristics of the auspicious beast grape mirror pattern and and uses tables to analyze the shapes of it,including the auspicious beast,luan bird,and grapes.These patterns are divided into two modules:imaginary and figurative,to standardize and clarify how they are extracted.After Refining and simplifying the modeling,layout and meaning of the pattern,two colour schemes designed by the author have been added:a

关 键 词：海兽葡萄纹 传统纹样 纹样设计 纹饰文化 

分 类 号：TS941.12[轻工技术与工程—服装设计与工程]