合作是主流  

Cooperation is the mainstream

作　　者：编辑部 

机构地区：[1]不详

出　　处：《出展世界（中英文版）》2018年第1期9-9,共1页

摘　　要：近日,一条爆炸性新闻引起了行业的广泛关注:英国展览巨头英富曼出资收购另一家英国展览巨头博闻公司。此番合并带来两家企业的会展资源融合,势必带动展会品牌更上一层楼,同时带来相关运营成本的降低。在笔者看来,这是市场充分配置资源的又一案例,日后国内与国际会展市场是否仍会风云再涌,出现更重磅的强强联合的合作也未可知。The recent merger of Informa and UBM is yet another case of cooperation in a more market-oriented exhibition industry.Also,the organizers are more aware of that by presenting excellent exhibition content through cooperation with industry associations,they can be part of the industry they serve and achieve sustainable development.

关 键 词：强强联合 配置资源 展会品牌 爆炸性新闻 运营成本 会展资源 会展市场 合作 

分 类 号：F42[经济管理—产业经济]