老年人药品包装信息图形设计浅析  

An Analysis of the Infographics Design of Drug Packaging for the Elderly People

作　　者：余筱婧 YU Xiaojing(Hubei University,Wuhan 430000,China)

机构地区：[1]湖北大学,湖北武汉430000

出　　处：《鞋类工艺与设计》2023年第4期145-148,共4页SHOES TECHNOLOGY AND DESIGN

摘　　要：由于我国社会老龄化进程的加快,老年人药品包装中的信息传播问题显得日益突出。药品包装相比其他商品包装存在着特殊性,是指导患者用药的重要工具,但在老年人用药过程中会遇到识字不清,颜色不明、辨别度低等问题,给老年人用药安全带来隐患。本文将通过分析药品包装功能、信息图形设计特点,结合老年人生理和心理需求探究信息图形设计方法,从而对药品包装进行优化、提升老年人的用药体验。Due to the accelerated aging process of our society,the problem of information dissemination in pharmaceutical packaging for the elderly has become increasingly prominent.Drug packaging has special characteristics compared with other commodity packaging and is an important tool for guiding patients in medication use,but in the process of medication use for the elderly,they will encounter problems such as poor literacy,unknown colors and low discrimination,which bring hidden dangers to the safety of medication use for the elderly.In this paper,we will analyze the function of drug packaging,the characteristics of information graphic design,and explore the information graphic design method by combining the physiological and psychological needs of the elderly,so as to optimize the drug packaging and improve the medication experience of the elderly.

关 键 词：信息图形设计 包装设计 老年受众 

分 类 号：J51[艺术—艺术设计]