满族传统冰雪游戏项目进校园的价值探析与推广策略  

The Value Analysis and Promotion Strategies of the Manchu Traditional Ice and Snow Game Project on Campus

作　　者：杨香坤 YANG Xiangkun(Physical Education Department of Northeast Forestry University,Harbin 150040,China)

机构地区：[1]东北林业大学体育部,黑龙江哈尔滨150040

出　　处：《冰雪运动》2023年第1期60-63,共4页China Winter Sports

基　　金：国家社会科学基金一般项目(21BTY009)。

摘　　要：黑龙江省是满族聚居的省份之一,有着得天独厚的冰雪资源和独特的冰雪文化底蕴。依托于冰雪运动进校园活动,尝试将满族传统冰雪游戏项目融入校园并加以传承发展,具有很强的现实意义和时代价值。通过分析满族传统冰雪游戏项目在校园推广的可行性,发现满族传统冰雪游戏项目在黑龙江省的开展具有时空环境、项目落地、文化流传等方面优势。进一步探究其在校园推广的可行策略,得出在改良创新满族传统冰雪游戏项目的基础上,多方面强化意识、增强保障,形成推广合力至关重要。通过将满族传统冰雪游戏项目与黑龙江省现代校园冰雪运动结合,可以进一步丰富冰雪运动进校园的元素与内涵,更好地助力后冬奥时代校园冰雪运动的发展。Heilongjiang Province is one of the provinces inhabited by Manchu people,it has unique ice and snow culture deposits,and also ifs to be exceptionally rich in ice and snow resources.Relying on the activities of ice and snow sports on campus,trying to integrate the Manchu traditional ice and snow games into campus and inherit and development them,has a strong practical significance and era value.Through analyzing the feasibility of promoting Manchu traditional ice and snow game project in campus,it is found that Manchu traditional ice and snow game project has the advantages in the development of space-time environment,project landing,cultural spread and other aspects in Heilongjiang Province.Further exploring the feasible strategies for its promotion on campus,it is concluded that based on the improvement and innovation of Manchu traditional ice and snow game project,it is crucial to strengthen awareness in many aspects,enhance security and form the promotion synergy.By combining the Manchu traditional ice and snow games with modem campus ice and snow sports in Heilongjiang Province,the elements and connotations of ice and snow sports in campus can be further enriched and the development of campus ice and snow sports in the post-Winter Olympics era can be better facilitated.

关 键 词：满族 传统冰雪项目 冰雪运动进校园 推广策略 

分 类 号：G807.01[文化科学—体育训练]