老年群体的媒介化生存现状与行为模式解析  

An Analysis of the Current Situation and Behavior Patterns of the Mediated Survival of the Elderly

作　　者：杨暖暖[1] 吕逸新[1] YANG Nuan-nuan;LV Yi-xin(School of Literature and Journalism and Communication,Shandong University of Technology,Zibo 255000,China)

机构地区：[1]山东理工大学文学与新闻传播学院,山东淄博255000

出　　处：《编辑之友》2023年第3期71-76,共6页Editorial Friend

基　　金：山东省高校人文社会科学研究计划项目“当代老年群体的新媒介素养研究”(J17RA061);山东省艺术教育专项课题“新媒介素养教育与文化养老的融合路径研究”(L2022Y10170128)。

摘　　要：新媒介持续发展推动了我国信息化社会的加速转型,作为社会成员,老年群体同样面临着以新媒介为中心的媒介化生存的考验。由于媒介素养的层次差异,老年群体在处理人与新媒介的关系方面,呈现出不同的认知与行为模式。按照新媒介对其生活的渗透程度进行划分,目前我国老年群体的媒介化生存模式可归于旁观型、亲近型、浅尝型、沉迷型以及善用型五种类型。不同模式均有着较为典型的媒介行为特征,这就需要有针对性地对其进行模式优化,最终实现老年群体媒介化生存品质的整体提升。The continuous development of new media has promoted the accelerated transformation of our country’s information society, in which the elderly are also facing the test of mediated survival centered on new media. Due to the different levels of media literacy, the elderly group presents different cognitive and behavioral patterns in dealing with the relationship between people and new media. According to the degree of penetration of the new media in their lives,the current media-based survival modes of the elderly in our country can be classified into five types: bystander type,close type, shallow taste type, addicted type and well handling type. Different modes have typical characteristics of media behavior, which requires targeted mode optimization to ultimately achieve the overall improvement of the quality of mediation of the elderly.

关 键 词：新媒介 老年群体 媒介化生存 

分 类 号：G206[文化科学—传播学]