二十四节气与乡村旅游协同发展的路径思考  

Thinking on the Path of Synergistic Development of the 24 Solar Terms and Rural Tourism

作　　者：王维泓 张娇 隆滟[3] Wang Weihong;Zhang Jiao;Long Yan(Jiayuguan City,Gansu Province,Xincheng Town Agriculture and rural Comprehensive Service center,Jiayuguan,Gansu 735100;Guazhou Cultural Center of Gansu Province,Guazhou,Gansu 736100;College of Humanities,Gansu Agricultural University,Lanzhou,Gansu 730070)

机构地区：[1]甘肃省嘉峪关市新城镇农业农村综合服务中心,甘肃嘉峪关735100 [2]甘肃省瓜州县文化馆,甘肃瓜州736100 [3]甘肃农业大学人文学院,甘肃兰州730070

出　　处：《古今农业》2023年第1期109-116,共8页Ancient and Modern Agriculture

基　　金：甘肃省基础研究计划资助-软科学专项(项目编号:22JR4ZA089)

摘　　要：二十四节气作为重要的传统农耕文化资源,促进其与乡村旅游协同发展,既是新时代传承发展传统文化的现实需要,也是创新乡村旅游形式,提升旅游文化品质、促进文旅融合发展的重要途径。基于二十四节气作为传统农耕时代的产物所蕴涵的文化资源与乡村旅游有良好的契合关系,采用SWOT—PEST分析方法得出当前二十四节气与乡村旅游协同发展存在组织协调、文化创新、技艺传承等方面的不足。因此,从文旅融合发展、政策、人才、品牌几个方面提出可行性路径以实现两者协同发展提供参考建议.As an important resource o£traditional farming culture,the twenty-four solar terms promote its coordinated development with rural tourism,which is not only the realistic need of the inheritance and development of traditional culture in the new era,but also an important way to innovate the form of rural tourism,improve the quality of tourism culture and promote the integrated development of culture and tourism.Based on the cultural resources contained in the 24 solar terms as the product of the traditional farming era,there is a good fit between rural tourism and the 24 solar terms.The SWOT--PEST analysis method is adopted to conclude that the current 24 solar terms and the coordinated development of rural tourism have deficiencies in organizational coordination,cultural innovation,skills inheritance and other aspects.Therefore,feasible paths are proposed from the aspects of cultural and tourism integration development,policy,talent and brand to provide reference and suggestions for realizing the coordinated development of the two.

关 键 词：二十四节气 农耕文化 乡村旅游 协同发展 

分 类 号：F323[经济管理—产业经济] F592