基于AHP的湖南省生态旅游资源评价研究  

On Evaluation of Ecotourism Resources in Hunan Province Based on AHP

作　　者：邹伏霞 ZOU Fuxia(Hunan Women's University,Changsha 410004,Hunan,China)

机构地区：[1]湖南女子学院,湖南长沙410004

出　　处：《四川旅游学院学报》2023年第3期79-84,共6页Journal of Sichuan Tourism University

基　　金：湖南省哲学社会科学基金项目“后疫情时代湖南省国家生态旅游示范区游客满意度研究”,项目编号:20YBA188。

摘　　要：从旅游供给角度对生态旅游资源进行评价,有利于湖南省生态旅游资源的可持续利用和生态旅游产业的可持续发展。结合湖南省生态旅游资源的现状与特点,运用层次分析法(AHP)构建了由4个准则层、11个指标层和29个因子层所组成的湖南省生态旅游资源评价指标体系,并选取湖南省国家风景名胜区、国家自然保护区、国家森林公园、国家湿地公园等170个生态旅游景区作为实证研究对象予以评价和聚类分析。结果表明,湖南省生态旅游资源整体质量良好,并就此提出建议。The evaluation of ecotourism resources from the perspective of tourism supply is conducive to the sustainable use of ecotourism resources and the sustainable development of ecotourism industry in Hunan Province.Based on the current situation and characteristics of ecotourism resources in Hunan,an evaluation index system of Hunan ecotourism resources was constructed by using Analytic Hierarchy Process(AHP),which consists of 4 criterion layers,11 indicator layers and 29 factor layers.In addition,170 ecotourism sites in Hunan Province are selected as the objects of the empirical research for evaluation and cluster analysis,including national scenic spots,national nature reserves,national forest parks and national wetland parks.The results show that the overall quality of ecotourism resources in Hunan is good,and suggestions are made in this regard.

关 键 词：湖南省 生态旅游资源评价 层次分析法 评价指标体系 

分 类 号：F592[经济管理—旅游管理]